Job summary
Job post source
This job is directly from DiaMedical USA, not Pocket Nurse® as the description indicates DiaMedical USA is the hiring company.
Job overview
The Marketing Manager at DiaMedical USA leads branding and marketing efforts to drive growth and brand awareness, managing a marketing team and executing campaigns across print and digital channels.
Responsibilities and impact
The role involves leading the marketing team, overseeing digital and print marketing campaigns, managing marketing materials production, analyzing campaign performance, optimizing workflows, managing email lists, and fostering content partnerships.
Compensation and benefits
The position offers competitive wages, medical, dental, and vision insurance, 401(k) with company match, paid time off, hybrid onsite/remote work, company-paid life insurance, voluntary insurance options, on-site fitness center, and casual dress code.
Experience and skills
Requires a Bachelor's degree in Business or Marketing, at least 5 years of B2B marketing experience with increasing responsibility, 3 years leading creative teams, proficiency in digital marketing, marketing automation tools, strong analytical and communication skills.
Career development
The role includes managing team performance and career development, promoting a diverse and harassment-free environment, implying opportunities for leadership growth within the marketing team.
Work environment and culture
DiaMedical USA promotes a diverse, harassment-free work environment with a casual dress code and hybrid work schedule, emphasizing teamwork and cross-functional collaboration.
Company information
DiaMedical USA is a fast-growing medical equipment distributor focused on healthcare and education markets, acting as a turnkey solution and single source supplier for over 1,500 manufacturers.
Team overview
The Marketing Manager oversees a talented marketing team, managing resources, performance, and fostering a highly functional team environment.
Job location and travel
The position is based in Farmington Hills, MI, with a hybrid onsite/remote work schedule and access to an on-site fitness center.
Unique job features
The role offers unique opportunities to lead integrated marketing strategies in a growing healthcare equipment company, with a focus on both digital innovation and traditional print marketing.
Company overview
Pocket Nurse® is a leading supplier of medical supplies and equipment, primarily serving educational and healthcare markets. The company generates revenue by providing a wide range of products, including simulation and training supplies, to nursing and healthcare education programs. Founded in 1992 by Anthony Battaglia, a registered nurse, Pocket Nurse® has grown significantly, emphasizing innovation and quality in its offerings. The company is known for its commitment to enhancing healthcare education through its proprietary Demo Dose® line, which includes simulated medications for educational purposes.
How to land this job
Position your resume to showcase leadership in marketing teams, emphasizing your experience in developing and executing integrated B2B marketing strategies that align with business goals and drive brand awareness and sales growth.
Highlight your expertise in digital marketing, email campaigns, social media management, and print marketing materials such as catalogs and brochures, demonstrating your ability to maintain brand consistency across channels.
Apply through multiple platforms including Pocket Nurse®'s corporate website, DiaMedical USA's career page, and LinkedIn to maximize your application visibility and increase your chances of landing an interview.
Connect with current marketing team members or division leaders at Pocket Nurse® on LinkedIn; start conversations with ice breakers like commenting on recent company campaigns or asking about the team culture and marketing priorities.
Optimize your resume for ATS by incorporating keywords from the job description such as 'B2B marketing,' 'digital marketing,' 'campaign performance analysis,' 'marketing automation,' and 'team leadership' to ensure your resume passes initial screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple job posting sources, and find relevant LinkedIn contacts, allowing you to focus your time on preparation and networking.
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