Job summary
Job post source
This job is directly from IREN
Job overview
The Digital Marketing Manager at IREN leads digital marketing strategies to drive lead generation, brand awareness, and engagement for the company's sustainable data center business.
Responsibilities and impact
The role involves developing and executing digital campaigns across paid media, email, webinars, and ABM, optimizing campaigns for performance, managing lifecycle marketing, reporting on results, and collaborating cross-functionally with product, content, design, and sales teams.
Compensation and benefits
The salary ranges from CAD $88,000 to $122,000 with short-term and long-term incentives, extended health and dental benefits, 3 weeks paid vacation, a hybrid work model, casual attire, and access to an onsite gym in Vancouver.
Experience and skills
Requires 7+ years in digital marketing or growth marketing, preferably in B2B cloud, AI, or infrastructure sectors, expertise in paid media platforms, hands-on experience with HubSpot, Salesforce, Google Analytics, strong creative and analytical skills, and excellent communication and stakeholder management abilities.
Work environment and culture
IREN values diversity and inclusion, supports skill development, offers a hybrid work environment with casual attire, and emphasizes responsible, sustainable business practices impacting local communities positively.
Company information
IREN is a leading next-generation data center company focused on sustainable high-performance computing powered by 100% renewable energy, with facilities across North America and listed on NASDAQ.
Job location and travel
The position is based in Vancouver with a hybrid work model and access to an onsite gym.
Application process
Applicants must submit resumes and application materials, consenting to personal data processing as per IREN's privacy statement; the job remains open until filled, with contact only to shortlisted candidates.
Unique job features
The role offers unique opportunities to work at the forefront of sustainable data center marketing with a focus on innovative digital strategies in a fast-growing company.
Company overview
IREN is an Italian multi-utility company specializing in energy, water, and environmental services, with its headquarters in Reggio Emilia. It operates primarily in electricity and gas distribution, energy production, integrated water services, and waste management, generating revenue through the sale of energy, utility services, and infrastructure management. Formed in 2010 through the merger of Enìa and Iride, IREN has a strong focus on sustainability and innovation, playing a significant role in Italy's energy transition. Candidates should note its emphasis on renewable energy and circular economy initiatives, reflecting its commitment to environmental responsibility.
How to land this job
Position your resume to highlight your 7+ years of digital marketing experience, focusing on B2B cloud, AI, or infrastructure sectors, to align with IREN's industry focus.
Emphasize expertise in paid media strategy across platforms like Google, LinkedIn, Meta, and X, as well as hands-on experience with HubSpot, Salesforce, and Google Analytics to match the job's technical requirements.
Apply through multiple channels including IREN's corporate careers page, LinkedIn job postings, and industry-specific job boards to maximize your application visibility.
Connect with current employees in IREN's marketing or digital teams on LinkedIn; start conversations by referencing IREN's commitment to sustainable data centers or asking about their experience working on digital campaigns in a fast-growth environment.
Optimize your resume for ATS by incorporating keywords such as 'digital campaign strategy,' 'ABM,' 'paid media optimization,' 'HubSpot,' 'Google Analytics,' and 'data-driven marketing' to ensure it passes automated screenings effectively.
Utilize Jennie Johnson's Power Apply feature to automate application submissions across platforms, tailor your resume with relevant keywords, and identify LinkedIn contacts for networking, streamlining your job search and allowing you to focus on interview preparation.
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