Job summary
Job post source
This job is directly from the hiring company, as it emphasizes a founder-funded project with a unique, confidential startup culture rather than a recruiting agency tone.
Job overview
The Marketing Director for Creative Events in NYC will lead the launch of a groundbreaking cultural movement, shaping its voice and presence to create authentic excitement and community engagement.
Responsibilities and impact
The role involves launching a new event movement, creating genuine FOMO through bold marketing, defining the movement's voice, breaking traditional marketing rules, and building a loyal community before ticket sales begin.
Compensation and benefits
Compensation is flexible, potentially starting as a stipend, evolving into a salary, or including equity, emphasizing alignment and contribution over formal titles or paperwork.
Experience and skills
Candidates should have experience launching impactful events, campaigns, or communities with limited budgets, be able to generate excitement early, work quickly and collaboratively, and maintain confidentiality.
Career development
The position offers equity upside and creative freedom, presenting a long-term partnership opportunity with significant growth potential in a fast-building startup environment.
Work environment and culture
The company culture values creativity, speed, collaboration, and authenticity, with a small, seasoned team focused on innovation and founder-driven vision without traditional corporate constraints.
Company information
The company is a seasoned creative team with over 20 years of experience working with major brands like Pepsi, Google, Peloton, and Paramount, now building a new cultural and creative movement.
Team overview
The team consists of experienced creatives who have built iconic campaigns and are now focused on launching this new movement with a collaborative and fast-paced approach.
Job location and travel
The job is based in New York City, likely in a dynamic and innovative work environment, with some aspects of secrecy and confidentiality.
Application process
Applicants must sign an NDA, with initial details shared after the first conversation; the process values alignment and enthusiasm for the project.
Unique job features
This role is unique due to its first-mover advantage in creating a new category, offering equity ownership, creative freedom without red tape, and involvement in a founder-funded fast-growing project.
Company overview
Anonymous is a decentralized international hacktivist collective known for its various cyber-attacks against several governments, institutions, and corporations. They make an impact primarily through digital activism, leveraging hacking and DDoS attacks to promote freedom of information, human rights, and transparency. The group gained significant attention in the early 2000s with operations like Project Chanology, targeting the Church of Scientology, and has since been involved in numerous high-profile campaigns. Understanding their history of activism and their methods is crucial for anyone looking to engage with or study the collective.
How to land this job
Position your resume to highlight your experience in launching innovative events or campaigns that create cultural impact rather than just promotions, emphasizing your ability to build movements and tribes from the ground up.
Focus on showcasing your skills in generating authentic excitement and FOMO with limited budgets, your collaborative agility, and your capacity to work in fast-paced, secretive environments as described in the job.
Apply through multiple channels including Anonymous's corporate website and LinkedIn to maximize your visibility and ensure your application reaches the right hiring managers.
Connect on LinkedIn with people in Anonymous's creative or marketing divisions, using ice breakers like commenting on their recent projects or expressing excitement about building a new cultural movement together to open conversations.
Optimize your resume for ATS by incorporating keywords from the job description such as 'creative events,' 'movement building,' 'cultural impact,' 'limited budget marketing,' and 'collaborative execution' to pass automated screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, identify optimal application sites, and discover LinkedIn contacts, freeing you to focus on meaningful networking and interview preparation.
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