Manager, Brand Marketing & Communications - The Orchard

NEW YORK, NYPosted 21 days ago

Job summary

• Job post source

  This job is directly from Sony Music Entertainment

• Job overview

  The Manager, Brand Marketing & Communications at The Orchard leads global brand development and marketing efforts to enhance visibility and engagement for the company and its clients.

• Responsibilities and impact

  The role involves managing social media content and growth, setting quarterly social strategies, reporting on performance, engaging followers, creating marketing materials, collaborating with teams, managing gifting and awards, executing VIP events, and handling administrative tasks.

• Compensation and benefits

  The position offers a base salary range of $65,000 to $72,000 USD, comprehensive medical, dental, vision, life and disability insurance, 401K with employer matching, and various voluntary benefits including identity theft protection, mental health resources, fertility coverage, paid leave, and support for family care and education.

• Experience and skills

  Candidates should have over 3 years of experience in brand marketing or content creation, strong project management and writing skills, creativity, cross-functional communication abilities, problem-solving skills, and a passion for diversity and inclusion, with a music industry interest preferred.

• Career development

  The company invests in professional growth and development, offering opportunities to thrive in a vibrant, inclusive community and advance in the dynamic music industry.

• Work environment and culture

  The Orchard promotes an inclusive, collaborative, and global culture with a modern office environment designed for productivity and creativity, emphasizing diversity, equity, and inclusion.

• Company information

  The Orchard is a leading global full-service music distribution company operating in 48 markets, partnering with independent artists and labels to provide comprehensive solutions and support for music creators.

• Team overview

  The role reports to the Director of Brand Marketing & Communications and involves working with a collaborative team and global colleagues across departments.

• Job location and travel

  This is an office-first role based in New York, requiring presence in the office four days a week.

• Unique job features

  The role includes unique opportunities to work with a diverse roster of independent labels and artists, manage high-profile events, and contribute to a progressive equity and inclusion initiative within the company.

Company overview

Sony Music Entertainment is a global leader in the music industry, known for its diverse roster of artists and extensive catalog of recorded music. The company generates revenue through music sales, streaming services, licensing deals, and live performances. Founded in 1929 as American Record Corporation, it became Columbia Records before being acquired by Sony in 1988. Sony Music has played a pivotal role in shaping the music landscape, representing iconic artists and continuously adapting to technological advancements in the industry.

How to land this job

• Position your resume to highlight your experience in brand marketing and content creation, emphasizing your ability to develop and execute social media strategies that drive measurable growth and engagement.

• Focus on showcasing your skills in cross-functional collaboration, project management, and creative problem-solving, as well as your proficiency in writing and content packaging for diverse platforms including blogs, newsletters, and social media.

• Apply through multiple channels such as Sony Music Entertainment’s corporate careers site, LinkedIn, and relevant music industry job boards to maximize your visibility for this role.

• Connect with current employees in The Orchard or Sony Music Entertainment’s Brand Marketing & Communications division on LinkedIn. Use ice breakers like commenting on recent Orchard campaigns, expressing enthusiasm for their commitment to diversity in music, or asking about their experience working on global brand initiatives.

• Optimize your resume for ATS by incorporating keywords from the job description such as 'brand marketing,' 'content creation,' 'social media strategy,' 'cross-functional collaboration,' and 'project management' to ensure your application passes initial screenings.

• Jennie Johnson’s Power Apply feature can automate tailoring your resume, identifying multiple application portals, and finding LinkedIn connections to network with, allowing you to focus your energy on preparing for interviews and refining your personal brand.