Zimmerman Advertising

Sr. Media Planner

FORT LAUDERDALE, FLPosted 30+ days ago

Job summary

  • Job overview

    The Sr. Media Planner at Zimmerman Advertising is responsible for planning, negotiating, and executing digital media campaigns for client accounts, ensuring exceptional service and timely deliverables.

  • Responsibilities and impact

    Daily responsibilities include collaborating with media teams, managing digital campaign strategies, overseeing performance reporting, training assistant employees, and managing client media billing and approvals.

  • Experience and skills

    Candidates should have a bachelor's degree in a related field and 2-4 years of media planning experience, with strong skills in negotiation, presentation, and proficiency in MS Office; experience in digital and traditional media is preferred.

  • Company information

    Zimmerman Advertising is a full-service agency that specializes in media planning and buying, focusing on delivering effective advertising solutions for its clients.

  • Job location and travel

    Fort Lauderdale, FL

Company overview

Zimmerman Advertising is a leading full-service advertising agency specializing in retail brands. They generate revenue through a diverse range of services, including strategic planning, creative development, media buying, and digital marketing. Founded in 1984 by Jordan Zimmerman, the company has grown significantly, becoming a part of the Omnicom Group, one of the largest global marketing and communications networks. Known for its data-driven approach and focus on driving measurable results, Zimmerman Advertising has a robust portfolio of high-profile clients across various industries.

How to land this job

  • Position your resume to prominently feature your experience in digital media planning, emphasizing your ability to negotiate and execute campaigns, as these are crucial for the Sr. Media Planner role at Zimmerman Advertising.

  • Highlight your proficiency in using digital media tools and resources, as well as your experience with performance reporting and analysis, to align with the responsibilities outlined in the job description.

  • Apply through multiple platforms, including the Zimmerman Advertising corporate site and LinkedIn, to maximize your chances of being noticed for this position.

  • Connect with professionals in the media planning division at Zimmerman Advertising on LinkedIn and consider ice breakers like discussing recent trends in digital media or asking about their favorite media campaigns they've worked on.

  • Ensure your resume is optimized for ATS by incorporating key phrases from the job description, such as 'digital media campaigns', 'performance reporting', and 'media planning development process'.

  • Utilizing Jennie Johnson's Power Apply feature can streamline your job application process, helping you tailor your resume, find suitable application channels, and identify relevant LinkedIn connections to network with.

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