Job summary
Job post source
This job is directly from Egan-Jones
Job overview
The Marketing Manager at Egan-Jones leads outreach, brand visibility, and campaign execution to enhance the company's presence and impact.
Responsibilities and impact
The role involves managing the corporate website, executing digital advertising campaigns, developing social media strategies, coordinating conferences, representing the company in media, leading creative ad campaigns, and tracking campaign performance for optimization.
Experience and skills
Candidates must have marketing experience in financial services or B2B, proficiency with Webflow, Google Ads, and Analytics, public speaking skills, social media management, project management, graphic design sensibility, event logistics experience, and strong communication skills; CRM and email marketing experience and familiarity with proxy advisory audiences are preferred.
Company information
Egan-Jones Ratings Company is a nationally recognized credit rating agency and proxy advisory firm.
Company overview
Egan-Jones is a prominent credit rating agency that provides independent ratings and research on corporate and sovereign debt issuers. Founded in 1995, the company distinguishes itself by being investor-funded rather than issuer-paid, which aims to reduce conflicts of interest and enhance the objectivity of its ratings. Egan-Jones generates revenue through subscription services and fees for its research and analysis. A significant aspect of its history is its role in advocating for reforms in the credit rating industry, particularly following the 2008 financial crisis. The firm is known for its proactive approach in identifying credit risks, often issuing early warnings on financial downturns.
How to land this job
Tailor your resume to highlight your experience in managing digital marketing platforms like Webflow, Google Ads, and Google Analytics, emphasizing your ability to optimize brand visibility and campaign performance.
Showcase your skills in coordinating event logistics, sponsorships, and lead capture for industry conferences, as well as your media presence experience including public speaking and video campaigns.
Emphasize your project management capabilities, vendor coordination, and creative strategy development, particularly your graphic design sensibility using tools like Canva.
Apply through multiple channels including Egan-Jones' corporate careers page, LinkedIn job postings, and relevant fintech or financial services job boards to maximize exposure.
Connect with current marketing team members or managers at Egan-Jones on LinkedIn; start conversations by referencing recent company campaigns, expressing interest in their media initiatives, or asking about the team culture and growth opportunities.
Optimize your resume for ATS by incorporating keywords such as 'Webflow,' 'Google Ads,' 'social media strategy,' 'event management,' 'campaign optimization,' and 'financial services marketing' to ensure it passes initial automated screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application channels, and find LinkedIn connections to network with, allowing you to focus your energy on preparing for interviews and refining your marketing portfolio.
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