Job summary
Job post source
This job is from a recruiting firm hiring for a separate company.
Job overview
The Chief Marketing Officer will lead Visit Portland's marketing efforts by developing strategic marketing plans to enhance destination branding and market growth.
Responsibilities and impact
Key responsibilities include overseeing marketing activities, managing budgets, directing creative development, and ensuring brand integrity while collaborating with various teams and stakeholders.
Experience and skills
Candidates should have a Bachelor's Degree in a related field, at least five years of relevant experience, and strong skills in personnel management and budget oversight.
Company information
Visit Portland focuses on destination marketing and tourism development, aiming to enhance the visibility and appeal of Portland, Maine.
Team overview
The CMO will supervise a team including marketing directors and collaborate closely with sales and visitor services departments.
Company overview
BPM-PR Firm is a full-service public relations agency specializing in media relations, branding, and digital marketing. They generate revenue by offering tailored PR campaigns, media outreach, and brand strategy services to a diverse clientele, including startups and established businesses. Founded in 2005, BPM-PR has a history of securing high-profile media placements and building strong brand identities. Their expertise spans various industries, making them a versatile partner for companies looking to enhance their public image and market presence.
How to land this job
Tailor your resume to showcase your extensive experience in strategic marketing, emphasizing your leadership roles and successful management of marketing budgets, particularly in destination marketing.
Highlight your ability to analyze market research data and adjust marketing strategies accordingly, as well as your experience in managing diverse teams and ensuring brand integrity.
Apply through multiple channels, including BPM-PR Firm's corporate site and LinkedIn, to maximize your chances of being noticed for the Chief Marketing Officer position.
Connect with professionals in the marketing division at BPM-PR Firm on LinkedIn to gain insights about the role and the organization, using ice breakers like discussing recent marketing trends or expressing admiration for their brand initiatives.
Optimize your resume for ATS systems by incorporating relevant keywords from the job description such as 'destination marketing', 'brand ambassador', and 'marketing strategy' to improve your chances of passing initial screenings.
Utilizing Jennie Johnson's Power Apply feature can streamline your application process, ensuring your resume is tailored, identifying the best application channels, and helping you connect with relevant professionals in your network.
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