Job summary
Job post source
This job is directly from Fireblocks
Job overview
The Senior Product Marketing Manager at Fireblocks leads strategic product marketing efforts to drive adoption and revenue growth for digital asset solutions, impacting major financial institutions and Web3 companies.
Responsibilities and impact
The role involves defining and executing go-to-market strategies, crafting messaging and positioning, shaping product roadmaps, enabling global sales teams, creating marketing content, leading product launches, representing the company at events, and measuring performance.
Compensation and benefits
The estimated base salary range is $145,000 to $190,000, with potential bonuses, equity grants, and generous benefits included in the total compensation package.
Experience and skills
Candidates should have 7+ years in product marketing within fintech, SaaS, cybersecurity, or blockchain, strong storytelling, leadership, market expertise in blockchain and digital assets, strategic agility, cross-functional influence, content creation skills, and an analytical mindset.
Work environment and culture
Fireblocks values diversity and inclusion, fosters a mission-driven culture focused on transforming digital asset access, and encourages passion for blockchain and innovation.
Company information
Fireblocks is a leading platform providing secure digital asset solutions trusted by major financial institutions and Web3 companies globally.
Team overview
The candidate will join an expanding world-class product marketing team focused on Treasury Management, Wallets, and Tokenization solutions.
Unique job features
This role offers a strategic leadership opportunity in a cutting-edge blockchain company with a focus on innovation and market impact in digital assets.
Company overview
Fireblocks is a leading digital asset security platform that provides secure infrastructure for moving, storing, and issuing digital assets. They make money by offering enterprise-grade solutions to financial institutions, exchanges, and custodians, ensuring the safe transfer of cryptocurrencies and other digital assets. Founded in 2018, Fireblocks has quickly become a trusted name in the industry, known for its innovative approach to securing digital transactions through multi-layer security protocols and advanced cryptography.
How to land this job
Position your resume to highlight your 7+ years of product marketing experience, especially within fintech, SaaS, cybersecurity, or blockchain, emphasizing your ability to lead go-to-market strategies and craft compelling messaging for complex digital asset platforms.
Focus on showcasing your skills in strategic GTM execution, cross-functional collaboration with Product, Sales, and Customer Success teams, and your impact on pipeline growth and revenue generation.
Apply through multiple channels including Fireblocks' corporate careers page and LinkedIn to maximize your visibility and chances of being noticed by recruiters and hiring managers.
Connect with current Fireblocks employees in the product marketing or blockchain divisions on LinkedIn; use ice breakers like commenting on recent Fireblocks product launches or expressing enthusiasm for their role in shaping the future of digital assets and blockchain adoption.
Optimize your resume for ATS by incorporating key phrases from the job description such as 'go-to-market strategy,' 'blockchain solutions,' 'digital asset custody,' 'treasury management,' 'tokenization,' and 'cross-functional collaboration' to ensure it passes initial automated screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications across multiple platforms, identify and connect with relevant Fireblocks contacts on LinkedIn, and optimize your resume for ATS, freeing you to focus more effectively on interview preparation and networking.
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