Job summary
Job post source
This job is directly from PromoGeneration
Job overview
The SDR Manager at PromoGeneration leads a team of Sales Development Representatives to build and execute sales development programs for a diverse client portfolio, impacting client success and company growth.
Responsibilities and impact
The role involves managing client relationships, collaborating on program strategies, coaching and mentoring SDRs, developing sales enablement resources, and overseeing CRM reporting and performance monitoring.
Compensation and benefits
The position offers a hybrid work model, a starting salary range of $85,000-$95,000 plus a potential annual bonus of $10,000-$15,000, health coverage including BCBS, vision and dental, 401K, a collaborative culture, team events, casual dress code, and company-provided technology.
Experience and skills
Candidates should have a bachelor's degree preferably in business, proven sales development management experience in technology, strong CRM proficiency especially in SFDC and HubSpot, expertise in prospect list building and sales content development, excellent communication, and organizational skills; digital marketing experience is a plus.
Career development
Internal growth opportunities are available within the company for professional development.
Work environment and culture
The company promotes a great work-life balance, a collaborative team culture, casual dress code, and regular team social events both virtual and in-person.
Company information
PromoGeneration is a company serving a diverse client base including startups and Fortune 500 companies, focusing on sales development and client success.
Team overview
The candidate will lead the Enterprise Sales Service division's SDR team, fostering a collaborative and accountable culture with coaching support and AI tools.
Job location and travel
The job requires commuting to the Waltham, MA office on hybrid work days.
Unique job features
The role uniquely integrates AI role-playing tools for coaching and emphasizes customized sales development programs and CRM dashboard innovations.
Company overview
PromoGeneration is a global marketing technology company that specializes in digital promotions, loyalty programs, and customer engagement solutions for brands and agencies. The company generates revenue by providing software-as-a-service (SaaS) platforms and managed services that help clients design, launch, and analyze promotional campaigns such as sweepstakes, instant wins, and cashback offers. Founded in 2015, PromoGeneration has built partnerships with major consumer brands and retailers, leveraging data-driven insights to optimize campaign performance and customer retention. The company is known for its compliance expertise, ensuring that promotions adhere to international regulations and industry standards. Candidates should be aware of PromoGeneration’s focus on innovation, client-centric approach, and its growing footprint in both North American and European markets.
How to land this job
Tailor your resume to highlight your leadership experience managing and coaching Sales Development Representative teams, emphasizing your ability to drive high performance and exceed client goals, especially within the technology sector.
Showcase your proficiency with CRM platforms like Salesforce and HubSpot, including your skills in building reports, dashboards, and managing CRM integrations, as these are critical to the role.
Demonstrate your expertise in building high-quality prospect lists using tools such as ZoomInfo, Cognism, and LinkedIn Sales Navigator, and emphasize your ability to develop effective talk tracks, email templates, and SDR playbooks that generate strong engagement.
Apply through multiple channels including PromoGeneration's corporate careers page and LinkedIn to maximize your application visibility and chances of being noticed.
Connect on LinkedIn with current PromoGeneration SDR Managers or team leaders within the Enterprise Sales Service division; use ice breakers like commenting on recent company initiatives, asking about their approach to sales coaching, or expressing enthusiasm for their hybrid work culture to start conversations.
Optimize your resume for ATS by incorporating keywords from the job description such as 'sales development management,' 'CRM reporting,' 'prospect list building,' 'team coaching,' and 'client relationship management' to ensure it passes automated screenings effectively.
Use Jennie Johnson's Power Apply feature to automate tailoring your resume, identify the best application portals, and find relevant LinkedIn contacts to network with, saving you time and increasing your chances of landing the SDR Manager role at PromoGeneration.
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