Job summary
Job post source
This job is directly from theMednet
Job overview
The Director of Marketing (Community & Product Growth) at theMednet leads marketing efforts to grow physician engagement and product adoption, shaping the company's story and driving impactful campaigns.
Responsibilities and impact
The role involves owning messaging, driving user acquisition via multiple channels, launching marketing campaigns, partnering on product go-to-market strategies, developing physician-centric content, creating growth loops, tracking funnel performance, and building marketing infrastructure.
Compensation and benefits
The job offers competitive compensation and early equity in a fast-growing company, with additional benefits implied by the company's growth and mission-driven environment.
Experience and skills
Candidates should have 5-10+ years in marketing with product marketing and growth experience, strong campaign execution skills, and familiarity with email marketing, content development, and community growth; experience in healthcare or related fields and product launches is a plus.
Career development
Opportunities include shaping go-to-market strategies, working closely with leadership, and contributing to a mission-driven, fast-growing company with potential for impact and growth.
Work environment and culture
TheMednet values a doctor-first approach, can-do attitude, ownership, and respectful professional interactions, fostering a collaborative and mission-focused work environment.
Company information
theMednet is a leading digital platform for oncologists, providing a Q&A service to improve patient treatment, with rapid revenue growth and a strong user base in oncology.
Team overview
The role reports directly to the CEO and involves close collaboration with product and leadership teams in a fast-paced, early-stage environment.
Job location and travel
The position is based in New York City and is full-time.
Unique job features
This role is distinguished by its high visibility, impact, and the opportunity to work at an early-stage company focused on healthcare innovation and physician engagement.
Company overview
theMednet is a healthcare technology company that provides an online platform designed to facilitate knowledge sharing among oncologists and other medical professionals. They generate revenue through subscription fees from medical institutions and partnerships with pharmaceutical companies. Founded in 2014, theMednet has grown by addressing the need for a centralized, reliable source of expert medical opinions and information, particularly in the field of oncology. Their platform allows doctors to ask questions and receive answers from leading experts, helping to improve patient care and outcomes.
How to land this job
Position your resume to highlight extensive experience in product marketing and growth, emphasizing your ability to create and execute campaigns that directly engage physicians and niche professional audiences.
Focus on showcasing skills in email marketing, content development, community growth, and building scalable growth loops such as referral and ambassador programs, as these are key responsibilities in the role.
Apply through multiple platforms including theMednet's corporate careers page and LinkedIn to maximize your application visibility and reach.
Connect with current employees in the marketing or product divisions at theMednet on LinkedIn, initiating conversations by referencing the company's mission to improve physician decision-making or asking about their experience working on physician-centric campaigns.
Optimize your resume for ATS by incorporating keywords from the job description like 'physician-centric content,' 'user acquisition,' 'growth loops,' 'product marketing,' and 'community growth' to ensure it passes automated screenings.
Utilize Jennie Johnson's Power Apply feature to automate tailored applications, identify relevant job posting locations, and find LinkedIn connections for networking, allowing you to focus your energy on preparing for interviews and strategic follow-ups.
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