Job summary
Job post source
This job is directly from Caldera Care
Job overview
The Healthcare Marketer role at Caldera Care focuses on building relationships and driving census growth through strategic partnerships and community outreach to support the company's healthcare services.
Responsibilities and impact
The candidate will act as a brand ambassador, foster partnerships with healthcare providers, collaborate on business strategies, organize community events, and lead business development initiatives to increase referrals.
Compensation and benefits
The position offers comprehensive health, dental, and vision insurance, paid time off, and a supportive, mission-driven team environment.
Experience and skills
Candidates should have experience in Skilled Nursing Facility marketing, preferably with a clinical background, strong communication skills, knowledge of Medicare, Medicaid, and insurance systems, and at least 1 year of marketing or management experience preferred.
Work environment and culture
Caldera Care promotes a compassionate, integrity-driven, and excellence-focused work culture within a supportive team environment.
Company overview
Caldera Care is a healthcare organization specializing in providing skilled nursing and rehabilitation services across various facilities. They generate revenue through patient care services, including long-term care, short-term rehabilitation, and specialized clinical programs. Founded with a mission to enhance the quality of life for their residents, Caldera Care has grown to become a significant player in the healthcare industry. Their commitment to compassionate care and clinical excellence is reflected in their continuous investment in staff training and facility improvements.
How to land this job
Position your resume to highlight your experience in Skilled Nursing Facility (SNF) marketing and any clinical background you may have, as these are key for Caldera Care's Healthcare Marketer role.
Emphasize your ability to build strategic partnerships with hospitals, physicians, and case managers, along with your communication skills and knowledge of Medicare, Medicaid, and insurance payer systems.
Apply through multiple channels including Caldera Care's corporate career site, LinkedIn, and ApplicantPro to maximize your chances of being noticed by recruiters.
Connect on LinkedIn with professionals in Caldera Care's marketing or community outreach divisions; start conversations by referencing recent community events they hosted or asking about their approach to building referral networks.
Optimize your resume for ATS by incorporating keywords from the job description such as 'Skilled Nursing Facility marketing,' 'referral sources,' 'Medicare,' and 'business development initiatives' to ensure it passes initial screenings.
Utilize Jennie Johnson's Power Apply feature to automate tailored applications, identify relevant job boards, and find LinkedIn contacts to network with, allowing you to focus more on preparing for interviews and professional growth.
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