Job summary
Job post source
This job is directly from Terracon
Job overview
The Innovation Marketing Manager at Terracon leads marketing efforts for SaaS and innovative services to enhance brand presence and accelerate company growth.
Responsibilities and impact
The role involves developing and executing go-to-market plans, leading digital marketing and lead generation campaigns, creating compelling messaging, and driving internal adoption of new tools and processes.
Compensation and benefits
Terracon offers an excellent compensation and benefits package including medical, dental, vision, life insurance, 401(k), paid time off, holidays, education reimbursement, and bonus programs.
Experience and skills
Candidates need 10 years of marketing and communications experience with a bachelor's degree or 15 years without, strong leadership skills, proficiency in marketing tools, and experience in SaaS or technology marketing with successful digital campaign execution.
Career development
Terracon supports career growth with new and exciting opportunities in a 100% employee-owned company culture.
Work environment and culture
Terracon values a flexible work environment, safety, employee ownership, and a culture where ideas are valued and collaboration is encouraged.
Company information
Terracon is a 100% employee-owned multidiscipline consulting firm with over 7,000 employees across 180 locations, specializing in environmental, facilities, geotechnical, and materials services since 1965.
Job location and travel
The position is US-based with flexibility for remote work, hybrid, or office-based options, preferably within driving distance of a Terracon office, with occasional travel required.
Unique job features
The role offers flexibility in work location and the opportunity to lead innovative marketing for SaaS products within a large, employee-owned consulting firm.
Company overview
Terracon is a leading consulting engineering firm specializing in environmental, facilities, geotechnical, and materials services. They generate revenue by providing expert consulting and engineering solutions to clients in various industries, including construction, energy, and transportation. Founded in 1965, Terracon has grown significantly through strategic acquisitions and organic growth, establishing a strong presence across the United States. The company is known for its commitment to safety, quality, and sustainability, making it a reputable employer in the engineering consulting sector.
How to land this job
Position your resume to highlight extensive experience in B2B SaaS, product, or technology marketing, emphasizing successful digital marketing and lead generation campaigns.
Focus on showcasing leadership skills, ability to manage multiple projects, and proficiency with marketing tools like CRM systems, marketing automation platforms, Microsoft Office, and Adobe Creative Suite.
Apply through multiple platforms including Terracon's corporate careers page, LinkedIn, and other job boards where the position is listed to maximize visibility.
Connect with current Terracon employees in the marketing or innovation divisions on LinkedIn; use ice breakers like commenting on recent Terracon innovations, asking about their experience with the company culture, or inquiring about key success factors for this role.
Optimize your resume for ATS by incorporating keywords from the job description such as 'GTM marketing', 'lead generation', 'digital marketing campaigns', 'SaaS marketing', and 'stakeholder communication'.
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application portals, and find LinkedIn contacts to network with, allowing you to focus more on interview preparation and skill development.
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