Job summary
Job post source
This job is directly from Steer Health
Job overview
The Director of Product Marketing at Steer Health leads marketing strategy and brand positioning to drive awareness, adoption, and revenue growth in healthcare AI automation.
Responsibilities and impact
The role involves developing full-funnel marketing strategies, leading integrated campaigns, elevating brand storytelling, managing a marketing team, collaborating cross-functionally, and optimizing marketing performance through analytics.
Compensation and benefits
The position offers competitive salary, bonus, equity potential, and strong benefits as part of a high-growth company culture.
Experience and skills
Requires 8+ years in B2B marketing with 3+ years in healthcare tech or SaaS, proven success in scaling marketing, strong strategic, storytelling, and data-driven marketing skills, and a bachelor's degree; MBA preferred.
Career development
Opportunities include leading marketing at a fast-scaling innovator with potential for high impact and growth in a mission-driven culture.
Work environment and culture
The company promotes a mission-driven, high-growth culture with a hybrid work model based in Irving, TX, and values collaboration and innovation.
Company information
Steer Health focuses on AI-powered automation to enhance patient engagement and healthcare operations, aiming to transform patient care and drive measurable growth.
Team overview
The candidate will lead a high-performing marketing team including content, digital, and product marketing specialists, and work closely with Sales, Product, and Customer Success teams.
Job location and travel
The job is based in Irving, TX with a hybrid work model requiring three days in-office and about 20% travel.
Application process
Applicants are encouraged to apply directly to Steer Health to join their mission-driven marketing team focused on healthcare innovation.
Unique job features
Unique aspects include leading marketing for an AI-driven healthcare automation company with opportunities to shape brand and market category in a fast-evolving sector.
Company overview
Steer Health is a healthcare technology company specializing in patient engagement and communication solutions. They offer a suite of services including automated appointment scheduling, telehealth, and patient feedback systems, which help healthcare providers enhance patient experience and operational efficiency. Founded with a mission to streamline healthcare interactions, Steer Health leverages advanced AI and machine learning to deliver personalized and efficient healthcare services. Their revenue model primarily revolves around subscription fees from healthcare institutions utilizing their platform. Understanding their innovative approach and commitment to improving healthcare delivery is crucial for any prospective candidate.
How to land this job
Position your resume to highlight your strategic leadership in marketing, focusing on experience with full-funnel, data-driven marketing strategies that drive brand awareness and demand generation in healthcare technology or SaaS sectors.
Emphasize your ability to lead high-impact, multi-channel campaigns and your expertise in performance marketing, SEO, paid media, and content creation tailored to healthcare audiences.
Apply through multiple platforms including Steer Health's corporate careers page, LinkedIn, and relevant healthcare tech job boards to maximize your application visibility.
Connect with current marketing leaders and product teams at Steer Health on LinkedIn; start conversations by referencing recent company news, AI healthcare innovations, or asking about their approach to integrated marketing campaigns.
Optimize your resume for ATS by incorporating keywords such as 'AI-driven healthcare automation,' 'demand generation,' 'brand positioning,' 'performance marketing,' and 'cross-functional collaboration' to ensure it passes initial screenings.
Use Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application channels, and find LinkedIn connections to network with, allowing you to focus your time on preparing for interviews and strategic networking.
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