Job summary
Job post source
This job is from a recruiting firm hiring for a separate company
Job overview
The Field Marketing Manager role involves leading and executing the North America regional marketing strategy for a high-growth SaaS company in the ecommerce space, driving pipeline growth within Tier 1 and Tier 2 retail accounts.
Responsibilities and impact
The role requires owning and executing the field marketing strategy, building integrated campaigns, aligning closely with sales leadership to accelerate pipeline, planning and running events, managing budget and ROI, collaborating cross-functionally, and traveling regionally for events.
Experience and skills
Candidates should have 4-6 years of B2B SaaS field marketing experience, be based in New York, preferably have ecommerce experience, strong campaign and event execution skills, commercial mindset for budget and KPI management, and confidence working with sales leadership.
Work environment and culture
The role suits someone curious, proactive, strategic yet execution-focused, and thriving in a fast-paced environment, indicating a dynamic and collaborative work culture.
Company information
The company is a high-growth SaaS firm reshaping the global ecommerce space with major retail clients.
Job location and travel
The position is based in New York with regular regional travel 2-3 times per quarter.
Unique job features
This role offers ownership of the field marketing function across a key region with significant commercial impact in a fast-growing SaaS ecommerce company.
Company overview
Strive - GTM Talent Partner is a specialized recruitment firm focusing on connecting high-growth technology companies with top-tier go-to-market (GTM) talent, including sales, marketing, and customer success professionals. The company generates revenue by providing tailored recruitment services, leveraging its deep industry expertise to match candidates with roles that align with their skills and career goals. Founded with a mission to empower tech companies to scale effectively, Strive has built a reputation for its strategic approach to talent acquisition and its commitment to fostering long-term partnerships. Candidates should note Strive’s emphasis on innovation, adaptability, and its role in shaping the success of emerging tech businesses.
How to land this job
Tailor your resume to highlight 4-6 years of B2B SaaS field marketing experience, emphasizing your ecommerce background and success in managing integrated campaigns like webinars, events, and ABM strategies.
Focus on showcasing your ability to drive pipeline acceleration through collaboration with sales leadership, budget ownership, ROI tracking, and running high-impact event cycles such as trade shows and roundtables.
Apply through multiple platforms including Strive - GTM Talent Partner's corporate careers page, LinkedIn, and relevant SaaS or ecommerce job boards to maximize your application reach.
Connect on LinkedIn with current employees and sales or marketing leaders at Strive, using ice breakers like commenting on recent company growth, their latest event, or asking about the integration of marketing and sales strategies in their North American region.
Optimize your resume for ATS by incorporating keywords from the job description such as 'field marketing strategy,' 'pipeline acceleration,' 'ABM,' 'budget management,' 'ROI tracking,' and 'ecommerce SaaS.'
Leverage Jennie Johnson's Power Apply feature to automate tailored applications, identify the best job boards and LinkedIn contacts, and ensure your resume is optimized, freeing you to focus on networking and interview preparation.
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