RKD Group

Digital Media Coordinator

Posted 20 days ago

Job summary

  • Job post source

    This job is directly from RKD Group

  • Job overview

    The Digital Media Coordinator at RKD Group manages digital advertising campaigns to drive impactful results for nonprofit clients, supporting the company's mission to raise funds for charitable causes.

  • Responsibilities and impact

    The role involves launching and monitoring Display, Video, Native, Digital Radio, and ConnectedTV campaigns, managing vendor communications, building campaigns through DSP, creating placement tags, optimizing campaigns, ensuring conversion tracking, and preparing client reports.

  • Compensation and benefits

    The position offers an annual salary range of $50,000 to $55,000, competitive compensation based on experience, and a full range of benefits.

  • Experience and skills

    Candidates should have a Bachelor's Degree and 1-2 years of experience including internships, with proficiency in Microsoft Office Suite, especially Excel.

  • Work environment and culture

    RKD Group is a remote-first company headquartered in Dallas, Texas, focused on making a positive impact through direct response marketing for nonprofits.

  • Company information

    RKD Group is a direct response marketing and advertising agency that has helped hundreds of nonprofits raise billions of dollars to fulfill their missions.

  • Job location and travel

    This is a remote position with the company headquartered in Dallas, Texas.

  • Application process

    Applicants should apply through the RKD Group careers page at https://rkdgroup.com/about-us/careers/.

  • Unique job features

    The role includes working with multiple digital media platforms and vendors, using tools like Asana, DSP, Google Tag Manager, and Excel for campaign management and reporting.

Company overview

RKD Group is a leading fundraising and marketing agency specializing in the nonprofit sector. They provide comprehensive services including digital marketing, direct mail, and data analytics to help organizations maximize their fundraising efforts. Founded in 1970, RKD Group has a rich history of innovation and has been instrumental in driving growth for numerous nonprofits. They generate revenue through strategic partnerships and tailored marketing solutions that enhance donor engagement and retention. Understanding their legacy of success and commitment to the nonprofit community is crucial for any candidate considering a role at RKD Group.

How to land this job

  • Position your resume to highlight your experience or familiarity with managing digital display campaigns, including launching, monitoring, and optimizing campaigns across platforms like DSPs and Google Tag Manager.

  • Emphasize your skills in project management, vendor communication, and data reporting, especially your proficiency with Excel and ability to compile and analyze campaign performance data.

  • Apply through multiple channels such as the RKD Group corporate careers page and LinkedIn to maximize your chances of being noticed for the Digital Media Coordinator role.

  • Connect with current RKD Group employees in the Digital Media or Marketing departments on LinkedIn; use ice breakers like commenting on RKD's mission-driven work or asking about their favorite part of working remotely at RKD.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'Display Campaign Management,' 'Google Tag Manager,' 'DSP,' 'vendor communication,' and 'Excel reporting' to ensure your resume passes initial screenings.

  • Use Jennie Johnson's Power Apply feature to automate tailored applications, identify multiple application portals, and find LinkedIn contacts to network with, allowing you to focus more on preparing for interviews and learning about RKD's culture.

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