Job summary
Job post source
This job is directly from Conductor
Job overview
The Director of Product Led Growth at Conductor will lead initiatives to enhance customer acquisition and retention through optimized product-led strategies, impacting overall digital growth.
Responsibilities and impact
Responsibilities include developing a comprehensive PLG strategy, optimizing pricing and packaging, leading cross-functional teams, analyzing user behavior, and continuously measuring PLG initiatives.
Compensation and benefits
The NYC base salary range is $175,000 - $220,000, with a potential 20% corporate bonus and competitive performance-based compensation.
Experience and skills
Candidates should have 8+ years in growth marketing or product management, experience in B2B SaaS, strong analytical skills, and excellent communication abilities.
Career development
Opportunities for growth include leading high-performing teams and developing innovative strategies within a mission-driven company.
Work environment and culture
Conductor values innovation, customer success, and diversity, fostering an inclusive environment that drives creativity and problem-solving.
Company information
Conductor is a leading Website Optimization & Intelligence platform that helps brands enhance their digital experiences and drive organic growth.
Team overview
The candidate will join a cross-functional team focused on product-led growth initiatives, collaborating with various departments.
Job location and travel
The position is based in New York, NY or San Francisco, CA, with no specific travel requirements mentioned.
Unique job features
The role offers unique opportunities to work with a diverse PLG tech stack and contribute to a mission-driven company's growth.
Company overview
Conductor is a leading web presence management and SEO technology company that helps businesses improve their organic search rankings and online visibility. They generate revenue through their subscription-based platform, which offers tools for keyword analysis, content optimization, and performance tracking. Founded in 2010, Conductor has grown significantly, becoming a trusted partner for many Fortune 500 companies. Their acquisition by WeWork in 2018 and subsequent buyback in 2019 highlight their resilience and commitment to independence and innovation in the digital marketing space.
How to land this job
Tailor your resume to highlight your extensive experience in growth marketing and product management, emphasizing your success in product-led growth strategies and data-driven decision-making.
Showcase your ability to lead cross-functional teams and your experience in B2B enterprise SaaS, particularly in optimizing customer acquisition and retention processes.
Apply through multiple platforms including Conductor's corporate site and LinkedIn to maximize your visibility and chances of landing an interview for this exciting role.
Connect with professionals in Conductor's product and growth divisions on LinkedIn to learn more about the company culture and specific team dynamics; potential ice breakers could include discussing recent innovations in product-led growth or asking about their favorite PLG tools.
Optimize your resume for ATS systems by incorporating relevant keywords from the job description such as 'product-led growth', 'customer acquisition', 'data analysis', and specific tools mentioned like Heap and Pendo.
Utilizing Jennie Johnson's Power Apply feature can streamline your application process, ensuring your resume is tailored effectively while allowing you to focus on networking and preparing for interviews.
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