Job summary
Job post source
This job is directly from Carmichael Lynch
Job overview
The Senior Media Planner/Search role at Carmichael Lynch focuses on managing and optimizing paid search campaigns to improve client results, playing a key role in the media team.
Responsibilities and impact
The role involves managing paid search tasks such as keyword research, campaign setup, bid strategy, budget management, optimization, and reporting to support client goals and team leadership.
Compensation and benefits
The salary range is $65,000-75,000 annually with competitive benefits including medical, dental, vision, 401k matching, PTO, parental leave, and tuition reimbursement for full-time employees.
Experience and skills
Requires a minimum of 3 years of hands-on Paid Search/SEM experience, proficiency with Google Ads, Microsoft Ads, Google Analytics 4, and managing multiple accounts; SEO and other tools experience is a plus.
Career development
The company offers professional development through biannual performance reviews, training opportunities, and one-on-one manager sessions.
Work environment and culture
Carmichael Lynch promotes a diverse, inclusive, and welcoming workplace with strong commitments to equity and employee resource groups.
Company information
Carmichael Lynch is a creative agency that combines strategy and creativity to help brands stand apart, emphasizing diversity and inclusion in their culture.
Team overview
The candidate will join the Media Team, working closely with the Associate Media Director and other team members to execute paid search strategies.
Unique job features
The role offers opportunities to work with advanced paid search tools and platforms, and to contribute innovative ideas within a dynamic agency environment.
Company overview
Carmichael Lynch is a full-service creative agency based in Minneapolis, known for its innovative advertising, public relations, and digital marketing solutions. The company generates revenue by offering integrated marketing services to a diverse portfolio of clients across various industries, including automotive, outdoor recreation, and consumer goods. Founded in 1962, Carmichael Lynch has a rich history of producing award-winning campaigns and is recognized for its strategic approach and creative excellence.
How to land this job
Position your resume to highlight at least 3 years of hands-on paid search and SEM experience, emphasizing your proficiency with Google Ads, Microsoft Ads, and Google Analytics 4.
Showcase your ability to manage multiple paid search accounts and your experience with campaign setup, bid strategy monitoring, keyword research, and PPC campaign management, as these are core to the role.
Apply through Carmichael Lynch's corporate careers page as well as LinkedIn to maximize your application visibility for the Senior Media Planner/Search position.
Connect on LinkedIn with members of Carmichael Lynch's media or digital marketing teams; ice breakers could include commenting on a recent campaign they worked on or asking about their approach to paid search strategy in today’s evolving landscape.
Optimize your resume for ATS by incorporating keywords from the job description such as 'paid search,' 'SEM,' 'Google Ads,' 'bid management,' 'campaign pacing,' and 'Google Analytics 4' to ensure it passes initial screenings.
Use Jennie Johnson's Power Apply feature to automate and tailor your applications across multiple platforms, find relevant LinkedIn contacts for networking, and optimize your resume for ATS, freeing you to focus on interview preparation and skill development.
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