Job summary
Job post source
This job is directly from Relay
Job overview
The Director of Product Marketing at Relay will lead the Product Marketing team, driving strategies that enhance customer engagement and product value for small businesses.
Responsibilities and impact
Daily responsibilities include leading go-to-market strategies, managing a product marketing team, building customer insights, and driving alignment across various teams for product launches.
Compensation and benefits
Relay offers a competitive salary, equity, comprehensive health benefits, flexible vacation, parental leave with salary top-up, and a hybrid work environment.
Experience and skills
Candidates should have 10+ years in product marketing, with at least 5 years in management, and a proven track record in launching products and understanding customer needs.
Career development
The role provides opportunities for professional growth through mentorship, coaching, and ongoing feedback within a supportive environment.
Work environment and culture
Relay values collaboration, inclusivity, and diversity, promoting a supportive work environment that encourages empowerment and initiative.
Company information
Relay is a fintech company focused on enhancing the success of small businesses through innovative money management solutions.
Team overview
The Product Marketing team is growing and focuses on delivering value to small business customers, collaborating closely with various stakeholders.
Job location and travel
The role is based in Toronto, with a hybrid work environment requiring in-office presence twice a week.
Application process
The application process includes multiple stages, starting with video calls and culminating in a take-home case study and presentation.
Unique job features
Unique aspects of the job include a dog-friendly office, top-tier equipment, and social connection opportunities through company events.
Company overview
Relay is a technology company that specializes in creating communication devices and software solutions aimed at improving team collaboration and efficiency. They generate revenue by selling their innovative push-to-talk devices and subscription-based services, which are designed to replace traditional radios and enhance communication in various industries such as hospitality, retail, and logistics. Founded in 2018, Relay has focused on leveraging modern technology to offer durable, easy-to-use products that facilitate seamless communication. Their commitment to innovation and customer satisfaction has positioned them as a leader in the field of team communication solutions.
How to land this job
Position your resume to highlight your extensive experience in product marketing, particularly in a startup environment, and showcase your management experience leading product marketing teams.
Emphasize your skills in go-to-market strategies, customer insights, and storytelling, as these are key components of the Director of Product Marketing role at Relay.
Apply through multiple channels, including Relay's corporate site and LinkedIn, to maximize your visibility and chances of landing the position.
Connect with individuals in Relay's marketing division on LinkedIn to inquire about the role and gain insights; potential ice breakers could include discussing recent trends in fintech or asking about their experiences with customer engagement strategies.
Optimize your resume for ATS systems by incorporating specific keywords from the job description, such as 'go-to-market strategies,' 'customer insights,' and 'product lifecycle management' to enhance your resume's chances of passing initial screenings.
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