Job summary
Job post source
This job is directly from Aeroflow Health
Job overview
The Senior Corporate Marketing Strategist at Aeroflow Health leads content strategy and execution to enhance the company's B2B brand presence and drive engagement with healthcare stakeholders.
Responsibilities and impact
The role involves developing and managing B2B content campaigns, owning the editorial calendar, creating diverse content formats with SEO focus, collaborating with internal and external partners, managing LinkedIn presence, and optimizing marketing operations.
Compensation and benefits
The job offers competitive pay, health plans with FSA/HSA options, dental and vision insurance, optional life insurance, 401K with company match, parental leave, paid holidays, PTO from day one, employee assistance programs, and additional parental benefits.
Experience and skills
Candidates need a bachelor's degree in Marketing or related fields, 5+ years of content marketing experience, strong copywriting and SEO skills, familiarity with LinkedIn Ads, Google Ads, GA4, GTM, excellent project management, and collaboration skills; healthcare experience and agency management are preferred.
Career development
Aeroflow Health offers unlimited growth potential and opportunities to evolve within the Corporate Marketing function.
Work environment and culture
The company values diversity, inclusion, flexibility, and has been recognized for being a great place to work with family-forward policies and awards for workplace excellence.
Company information
Aeroflow Health is a leading, fast-growing home medical equipment company recognized on the Inc. 5000 list, known for innovation and patient-centric healthcare delivery.
Team overview
The candidate will join a best-in-class Corporate Marketing team focused on elevating brand presence and thought leadership through cross-functional collaboration.
Job location and travel
This is a remote position with quarterly travel to Asheville, NC headquarters, with travel expenses covered.
Application process
Applicants must submit a LinkedIn profile and writing sample as part of the interview process.
Unique job features
The role uniquely combines strategic content ownership with execution across multiple channels, emphasizing data-driven results and collaboration with SEO and PR agencies.
Company overview
Aeroflow Health is a healthcare company specializing in providing medical supplies and equipment, including breast pumps, CPAP machines, and incontinence products. They generate revenue through insurance reimbursements and direct sales to consumers. Founded in 2001, Aeroflow has grown significantly by focusing on customer service and leveraging technology to streamline the process of obtaining medical supplies. Their commitment to improving patient outcomes and accessibility to necessary medical equipment has established them as a trusted provider in the healthcare industry.
How to land this job
Tailor your resume to showcase your expertise in B2B content strategy, content creation, and campaign execution, emphasizing your ability to lead editorial calendars and collaborate cross-functionally as described in the Aeroflow Health Senior Corporate Marketing Strategist role.
Highlight your proficiency with SEO best practices, keyword strategies, and tools such as LinkedIn Ads, Google Ads, GA4, and GTM, as well as your experience driving measurable results through content marketing and thought leadership.
Apply through multiple channels including Aeroflow Health's official corporate careers page and LinkedIn to maximize your application visibility and ensure your resume is seen by various hiring managers and recruiters.
Connect with current Aeroflow Health marketing team members or corporate communications staff on LinkedIn to learn more about the role and company culture; start conversations with ice breakers such as commenting on recent Aeroflow Health content campaigns or asking about their experience with cross-functional collaboration at Aeroflow.
Optimize your resume for ATS by incorporating keywords like 'B2B content campaigns,' 'SEO strategy,' 'content calendar management,' 'KPI-driven marketing,' and 'cross-functional collaboration' directly from the job description to ensure it passes initial automated screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailoring your resume, identifying multiple application platforms, and finding relevant LinkedIn connections, freeing up your time to focus on preparing for interviews and networking effectively.
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