Job summary
Job post source
This job is directly from BNTO
Job overview
The Social & Brand Marketing Leader at BNTO is a high-impact role responsible for evolving brand strategy and overseeing social media and content initiatives to enhance brand visibility and engagement.
Responsibilities and impact
Daily responsibilities include leading brand campaigns, overseeing social media strategy, nurturing community engagement, planning events, managing PR efforts, and optimizing marketing performance through data analysis.
Compensation and benefits
The salary range for this position is $115,000 - $180,000, with benefits including medical, dental, vision insurance, a 401(k) plan, flexible PTO, and paid parental leave.
Experience and skills
Candidates should have 5+ years of experience in brand or social marketing, strong content strategy skills, creativity, and a passion for fashion, along with excellent communication and adaptability.
Career development
Opportunities for professional growth include leading a growing team and collaborating across various functions in a fast-paced startup environment.
Work environment and culture
BNTO promotes a culture of inclusion and values feedback, encouraging team members to bring their authentic selves to work.
Company information
BNTO is an AI-powered subscription platform in the fashion tech space, backed by notable investors and focused on personalizing the fashion experience through innovative inventory management.
Team overview
The candidate will join a growing team focused on brand, social, influencer, and community functions, collaborating closely with various departments.
Job location and travel
This hybrid role is based in Los Angeles (Commerce), CA, requiring office attendance three days per week.
Application process
Candidates should prepare necessary documentation and apply through the specified application channels, with details likely provided in the job posting.
Unique job features
This role offers the unique opportunity to lead innovative brand campaigns and community-building initiatives in a dynamic startup environment.
Company overview
BNTO is a Los Angeles-based fashion tech company specializing in an AI-powered subscription platform that personalizes fashion experiences. The company integrates new, rental, and resale fashion into a seamless "omni-retail" model, offering a modern solution to traditional shopping. BNTO operates under the ViaVia Corporation and is backed by prominent Series A investors. Founded by Sixuan Li, who also serves as its CEO, BNTO aims to address the "nothing to wear" dilemma with its innovative and design-driven approach to fashion.
How to land this job
Position your resume to reflect your experience in brand and social marketing, emphasizing your ability to lead campaigns from concept to launch and your strong background in content strategy and consumer engagement.
Highlight your experience with community building and creator marketing, as well as your proficiency in managing cross-functional teams, which is essential for this high-impact role.
Apply through various channels including BNTO's corporate site, LinkedIn, and other job boards to maximize your visibility for the Social & Brand Marketing Leader position.
Connect with professionals in BNTO's marketing division on LinkedIn to gather insights about the role; consider ice breakers like discussing current fashion trends or sharing thoughts on BNTO's innovative approach to fashion consumption.
Optimize your resume for ATS by incorporating relevant keywords from the job description, such as 'brand voice,' 'community engagement,' and 'campaign strategy' to ensure it passes initial screenings.
Utilize Jennie Johnson's Power Apply feature to streamline your application process, ensuring your resume is tailored and effectively highlights your qualifications while identifying networking opportunities.
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