Beckman Coulter Diagnostics

Integrated Marketing Communication Manager - REMOTE

REMOTEPosted 19 days ago

Job summary

  • Job post source

    This job is directly from Beckman Coulter Diagnostics

  • Job overview

    The Integrated Marketing Communication Manager at Beckman Coulter Diagnostics leads multi-channel marketing campaigns to build brand awareness and drive business goals in the life sciences diagnostics sector.

  • Responsibilities and impact

    The role involves developing and executing integrated marketing plans across digital, print, and internal channels, leading strategic initiatives like product launches, managing campaign KPIs, and implementing scalable marketing operations.

  • Compensation and benefits

    The salary range is $110,000 to $125,000 annually, with benefits including paid time off, medical/dental/vision insurance, and 401(k) plans.

  • Experience and skills

    Candidates need a Bachelor's degree with 5+ years or a Master's with 3+ years in Integrated Marketing Communications, strong project management skills, and experience with multi-channel campaigns; experience with Marketo and Salesforce is a plus.

  • Career development

    The company offers opportunities for remote work and professional growth within a global leader in diagnostics, supported by Danaher's continuous improvement system.

  • Work environment and culture

    Beckman Coulter Diagnostics promotes a culture of belonging, diversity, and innovation, emphasizing flexible remote work and a commitment to equal opportunity.

  • Company information

    Beckman Coulter Diagnostics, part of Danaher Corporation, is a global leader in clinical diagnostics with over 90 years of history and a significant impact on patient health worldwide.

  • Team overview

    The position reports to the Marketing Communications and Events Manager and is part of the North America Marketing team, working remotely.

  • Job location and travel

    This is a fully remote position with up to 25% domestic travel required.

  • Unique job features

    The role offers the chance to work remotely, lead high-visibility campaigns, and contribute to impactful healthcare innovations in a supportive and flexible environment.

Company overview

Beckman Coulter Diagnostics is a global leader in developing and manufacturing clinical diagnostic products that help healthcare professionals diagnose and treat diseases. They generate revenue through the sale of laboratory instruments, reagents, and software solutions designed to enhance laboratory efficiency and patient care. Founded in 1935, the company has a rich history of innovation, including the development of the first automated blood cell counter. Today, they are part of Danaher Corporation, continuing to advance diagnostic technology and improve healthcare outcomes worldwide.

How to land this job

  • Position your resume to highlight your expertise in integrated marketing communications, emphasizing multi-channel campaign management and strategic execution across digital, print, and social media platforms.

  • Focus on showcasing your experience with full-funnel marketing campaigns that drive measurable business outcomes, including KPIs and funnel velocity acceleration.

  • Apply through Beckman Coulter Diagnostics' corporate careers page as well as LinkedIn and other reputable job boards to maximize your application reach.

  • Connect with current marketing professionals at Beckman Coulter Diagnostics on LinkedIn, using ice breakers like commenting on recent product launches or expressing interest in their innovative diagnostic solutions to start conversations.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'integrated marketing communications,' 'campaign management,' 'multi-channel strategies,' 'Marketo,' and 'Salesforce' to ensure it passes initial automated screenings.

  • Utilize Jennie Johnson's Power Apply feature to automate tailored applications across multiple platforms, identify relevant LinkedIn contacts for networking, and optimize your resume for ATS, allowing you to focus more on interview preparation and strategic job search activities.

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