Job summary
Job post source
This job is directly from Pernod Ricard
Job overview
The Brand Manager for Skrewball will lead strategic planning and execution to enhance brand equity and drive profitable growth both in the US and globally.
Responsibilities and impact
Key responsibilities include owning the annual strategic planning process, delivering consumer-centric programs, leading new product development projects, and managing brand P&L while ensuring cultural sensitivity in brand programs.
Compensation and benefits
The salary range for this role is $107,360.00 to $147,600.00, with additional benefits including performance bonuses, medical, dental, vision insurance, and a product allowance.
Experience and skills
Candidates should have a Bachelor’s degree in Marketing or Business, with 5+ years of brand marketing experience, preferably in the wine and spirits industry, and strong leadership and analytical skills.
Career development
Pernod Ricard offers domestic and international career development opportunities, unique learning programs, and generous tuition reimbursement.
Work environment and culture
The company promotes a culture of conviviality, emphasizing human connection, diversity, and personal development within a hybrid work environment.
Company information
Pernod Ricard is a global premium spirits and wine company known for brands like ABSOLUT® Vodka and Jameson® Irish Whiskey, committed to sustainability and community support.
Team overview
The specific team dynamics and size are not detailed in the description, but collaboration across functions is emphasized.
Job location and travel
The position is based in New York, NY, with 30% travel required and a hybrid work style allowing remote work most of the time.
Unique job features
The role includes unique perks such as gym reimbursement, wellness benefits, and opportunities for immersive learning experiences.
Company overview
Pernod Ricard is a global leader in the wine and spirits industry, known for its extensive portfolio of premium brands such as Absolut Vodka, Chivas Regal, Jameson, and Martell. The company generates revenue through the production, distribution, and marketing of alcoholic beverages across various international markets. Founded in 1975 through the merger of Pernod and Ricard, the company has a rich history of strategic acquisitions, including the purchase of Allied Domecq and Vin & Sprit, which have significantly expanded its global footprint.
How to land this job
Tailor your resume to highlight your experience in brand marketing, particularly emphasizing your strategic planning skills and consumer-centric approach, as these are crucial for the Brand Manager role at Pernod Ricard.
Focus on showcasing your ability to lead product innovation and development projects, as well as your experience in managing brand performance and P&L responsibilities, which align with the job's major responsibilities.
Apply through various platforms, including Pernod Ricard's corporate site and LinkedIn, to maximize your visibility and opportunities for this position.
Connect with professionals in the marketing division at Pernod Ricard on LinkedIn to learn more about the company culture and specific expectations for the Brand Manager role. Ice breakers could include discussing a shared interest in brand innovation or asking about their experiences with Skrewball.
Optimize your resume for ATS by incorporating keywords from the job description such as 'brand equity', 'NPD projects', and 'consumer engagement', ensuring your application passes through initial screenings effectively.
Utilize Jennie Johnson's Power Apply feature to streamline your application process, allowing you to focus on networking and preparing for interviews while ensuring your resume and applications are tailored for the role.
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