Job summary
Job post source
This job is directly from Morningstar DBRS
Job overview
The Senior Digital Marketing Manager at Morningstar DBRS leads digital marketing strategy and execution for the Credit business, driving growth and impact in one of the company's largest units.
Responsibilities and impact
The role involves developing and executing digital marketing strategies and campaigns, managing budgets and agency partners, collaborating with cross-functional teams, optimizing campaigns based on data insights, and reporting results to senior leaders.
Compensation and benefits
The position offers a base salary range of $89,804 to $152,674 annually with a 12.5% bonus target, comprehensive health benefits, 401k match, stock ownership potential, paid sabbaticals, parental leave, education stipends, and various wellness and social programs.
Experience and skills
Candidates need a bachelor's degree and 7+ years of digital marketing experience, especially in performance marketing at an agency, with expertise in paid digital channels, ad platforms, data analysis, budget management, and cross-functional collaboration.
Career development
The Credit group is a fast-growing unit offering opportunities for personal and professional growth, with leadership coaching and formal mentorship programs available.
Work environment and culture
Morningstar DBRS values entrepreneurial spirit, ethics, transparency, and a hybrid work environment requiring at least three days onsite weekly, fostering collaboration and flexibility.
Company information
Morningstar DBRS is a leading global credit rating agency, one of the top four worldwide, providing independent credit opinions and analytics to empower investor success.
Team overview
The role is within the Credit Marketing team, a critical part of the Credit group which is a large, global, and fast-growing business unit with teams across multiple international locations.
Job location and travel
The position is based in the New York office with a hybrid work policy requiring at least three days onsite per week.
Unique job features
The job offers unique opportunities to lead digital marketing for a major credit rating business with access to advanced marketing tools, data-driven strategies, and a collaborative global team.
Company overview
Morningstar DBRS is a global credit rating agency and a subsidiary of Morningstar, Inc., specializing in providing independent credit ratings, research, and risk analysis for financial institutions, corporations, and structured finance products. The company generates revenue through its credit rating services, subscription-based financial research, and analytics solutions offered to investors and issuers. Founded in 1976 as Dominion Bond Rating Service in Canada, it was acquired by Morningstar in 2015, enhancing its global reach and integrating its expertise with Morningstar's investment research capabilities. Known for its transparency and investor-focused approach, DBRS plays a crucial role in helping stakeholders assess creditworthiness and make informed financial decisions.
How to land this job
Tailor your resume to highlight your extensive experience in digital marketing strategy development and execution, emphasizing your expertise in paid channels such as social, search, and display advertising relevant to Morningstar DBRS's credit business.
Showcase your ability to manage digital marketing budgets and agency partners globally, along with your strong data-analysis skills to optimize campaigns and present clear ROI to senior leaders.
Apply through multiple platforms including Morningstar DBRS's corporate career site and LinkedIn to maximize your application visibility for the Senior Digital Marketing Manager position.
Connect with current employees in the Credit Marketing team or broader marketing division at Morningstar DBRS on LinkedIn. Use ice breakers like commenting on recent Morningstar DBRS credit market insights, or asking about their experience driving digital growth in the credit space.
Optimize your resume for ATS by incorporating keywords from the job description such as 'digital marketing strategy,' 'paid marketing channels,' 'Google Analytics,' 'LinkedIn Ad Manager,' and 'data-driven optimization' to ensure it passes initial screenings.
Leverage Jennie Johnson's Power Apply feature to automate tailored resume submissions, find all relevant application portals, and identify LinkedIn connections to network with, allowing you to focus your time on interview preparation and strategy.
Jennie Johnson works for you!
Here’s what we do to make sure you’re successful:
Targeted Resume Revamp:
We expertly craft your resume to navigate Applicant Tracking Systems (ATS) and showcase your qualifications, making you stand out as a top-tier candidate.
Job Description Dissection:
Unpack the job posting with expert analysis, ensuring your application hits every key requirement.
Bespoke Cover Letter:
Capture the attention of hiring managers with a personalized cover letter that highlights how your skills align perfectly with the job's needs.
Interview Mastery:
Prepare for interviews like a pro with likely questions, strategic answers, and insightful questions for you to ask, setting you apart as an informed candidate.
Direct Application Insights:
Receive tailored advice on the best places to apply, ensuring your applications are seen by the right employers.
Skills and Gaps Assessment:
Identify and close critical skills gaps to position yourself as the best-fit candidate for your ideal job.
Personalized Email Pitch:
Make a memorable first impression with an email template crafted to engage potential employers and initiate meaningful conversations.
In-depth Research Guide:
Leverage comprehensive research tools to gather effective insights on companies, industry trends, and role-specific challenges.
Detailed Company Analysis:
Gain in-depth understanding of your prospective employer, giving you the edge in applications and interviews.
Strategic Candidate Overview:
Understand your unique value and why companies would want to interview you, highlighting your background and positioning.