Roc Nation

Manager, Digital Marketing & Strategy (Distribution)

NEW YORK, NYPosted 30+ days ago

Job summary

  • Job post source

    This job is directly from Roc Nation

  • Job overview

    The Manager of Digital Marketing and Strategy will support the growth of Roc Nation artists by executing promotional campaigns and managing digital marketing strategies.

  • Responsibilities and impact

    Daily responsibilities include developing digital marketing strategies, managing partner relationships, producing digital content, and analyzing campaign performance to drive revenue for Roc Nation artists.

  • Compensation and benefits

    The salary range for this position is $70,000 - $80,000, with benefits that may include health insurance and retirement plans, though specific details are not provided.

  • Experience and skills

    Candidates should have 2-3 years of experience in digital distribution and social platforms, a bachelor's degree in a related field, and strong copywriting and communication skills.

  • Career development

    Opportunities for professional growth may include advancing within the digital marketing team and developing skills in digital strategy and content creation.

  • Work environment and culture

    Roc Nation promotes a collaborative and positive work environment, emphasizing equal employment opportunities and diversity.

  • Company information

    Roc Nation is a prominent entertainment company founded by Jay-Z, known for managing a diverse roster of artists and engaging in various entertainment ventures.

  • Team overview

    The candidate will join a digital team that collaborates closely with the President of Distribution and the VP of Digital Strategy.

  • Job location and travel

    This position is based in New York, NY, and is full-time and on-site.

  • Application process

    Applicants must provide necessary documentation and meet the COVID-19 vaccination requirement; specific application instructions are not detailed.

  • Unique job features

    Unique aspects of this role include the opportunity to work with high-profile artists and engage in innovative digital marketing strategies.

Company overview

Roc Nation, LLC is a full-service entertainment agency founded in 2008 by Shawn "Jay-Z" Carter. The company operates across various sectors including talent management, music publishing, touring, merchandising, film, television, and sports. Roc Nation generates revenue through artist representation, brand partnerships, and media production. Noteworthy milestones include its acquisition of the British management company Three Six Zero and the launch of Roc Nation Sports, which represents high-profile athletes. The company is known for its influential role in shaping modern entertainment and sports management.

How to land this job

  • Position your resume to showcase your experience in digital marketing and strategy, emphasizing your ability to execute promotional campaigns and manage digital content effectively for artists.

  • Highlight your skills in partner management, content development, and social media strategy, as these are key responsibilities for the role at Roc Nation.

  • Apply through various channels including Roc Nation's corporate site and LinkedIn to maximize your chances of being noticed for this position.

  • Connect with professionals in the digital marketing division at Roc Nation on LinkedIn to gather insights about the role; you might mention your admiration for their recent campaigns or express your enthusiasm for their artist roster.

  • Optimize your resume for ATS by including keywords from the job description such as 'digital marketing', 'content distribution', and 'social media management' to ensure it passes initial screenings.

  • Consider using Jennie Johnson's Power Apply feature to streamline your application process, allowing you to focus on networking and preparing for interviews while ensuring your resume is tailored for success.

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