Creative People

Senior Creative Strategist (Performance Marketing)

PORTLAND, ME METROPOLITAN AREAPosted 30+ days ago

Job summary

  • Job post source

    This job is from a recruiting firm hiring for a separate company.

  • Job overview

    The Senior Creative Strategist (Performance Marketing) role involves leading creative strategy to develop high-performing campaigns across Meta, Google, and email, impacting the client's performance marketing success.

  • Responsibilities and impact

    The role requires leading creative strategy, spotting emerging trends, creating quick design mockups in Figma, CapCut, or Canva, writing briefs, and adjusting copy to support campaign effectiveness.

  • Compensation and benefits

    The salary range is $75,000 to $95,000. No additional benefits or perks are specified.

  • Experience and skills

    Candidates must have 3+ years of agency or in-house experience, required Meta platform expertise, and preferably experience across various industries.

  • Work environment and culture

    The company is a branding agency open to remote work near Portland, ME, with occasional in-office presence preferred, indicating a flexible work environment.

  • Company information

    The company is a branding agency serving clients with performance marketing needs.

  • Team overview

    The role reports to the Digital Account Director and is part of the client's Performance Marketing team.

  • Job location and travel

    The position is based in Greater Portland, ME, with openness to remote work near Portland, ME, requiring occasional office visits.

  • Unique job features

    The job uniquely combines creative strategy leadership with hands-on design and copy adjustment skills using tools like Figma, CapCut, and Canva.

Company overview

Creative People is a dynamic design and innovation consultancy that specializes in creating transformative user experiences and strategic solutions for businesses. They generate revenue through a combination of project-based fees, retainer agreements, and licensing of proprietary design tools. Founded in 2008, the company has a rich history of collaborating with high-profile clients across various industries, leveraging their expertise in design thinking and technology integration to drive business growth and innovation.

How to land this job

  • Position your resume to highlight over three years of experience in performance marketing, especially focusing on your hands-on work with Meta platforms and your ability to drive results across various industries, as this is a key requirement for Creative People.

  • Emphasize your agency or in-house experience, your familiarity with creative tools like Figma, CapCut, or Canva, and your skills in writing clear briefs and adjusting copy, demonstrating your versatility and ability to lead creative strategy.

  • Apply on multiple platforms including Creative People's corporate website and LinkedIn to maximize your application visibility and ensure you don't miss any opportunity to be noticed.

  • Connect on LinkedIn with members of Creative People's Performance Marketing team or Digital Account Directors, using ice breakers such as complimenting recent campaigns they've launched or asking about emerging trends they see in Meta advertising to start meaningful conversations.

  • Optimize your resume for ATS by including keywords like 'Meta advertising,' 'performance marketing,' 'creative strategy,' 'Figma,' 'CapCut,' 'Canva,' and 'digital campaign management' to pass automated screenings effectively.

  • Use Jennie Johnson's Power Apply feature to automate tailoring your resume, submitting applications through multiple channels, and identifying LinkedIn connections to network with, allowing you to focus your time on preparing for interviews and refining your creative portfolio.

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