Bandai Namco Toys & Collectibles America Inc

Brand Coordinator, Toy

IRVINE, CAPosted 24 days ago

Job summary

  • Job post source

    This job is directly from Bandai Namco Toys & Collectibles America Inc

  • Job overview

    The Brand Coordinator, Toy manages the lifecycle of assigned toy brands, aligning brand objectives with company goals to drive success.

  • Responsibilities and impact

    The role involves supporting strategic projects like marketing plans, media strategy, brand promotions, sales initiatives, licensor relationships, and direct-to-consumer projects, as well as coordinating communication, sample shipments, and event organization.

  • Experience and skills

    Requires a bachelor's degree in marketing, business, or related field and at least 2 years of experience in consumer or brand marketing or project management; skills include project management, communication, marketing analysis, and proficiency with Windows-based software and Adobe tools.

  • Work environment and culture

    The work environment is a white-collar office setting with mild noise levels and occasional travel by car and air.

  • Company information

    Bandai Namco Toys & Collectibles America Inc is a company focused on toy brands and collectibles, emphasizing brand management and marketing within the toy industry.

  • Job location and travel

    The job is based in an office environment with travel requirements for sales meetings, promotional events, and trade shows.

  • Unique job features

    The role includes unique responsibilities such as managing licensor relationships, coordinating e-commerce and event projects, and maintaining brand integrity across multiple platforms.

Company overview

Bandai Namco Toys & Collectibles America Inc. is a leading entertainment company specializing in the creation, marketing, and distribution of toys, collectibles, and consumer products. They generate revenue through the sale of popular franchises such as Gundam, Tamagotchi, and Power Rangers, leveraging both physical and digital platforms. The company is a subsidiary of Bandai Namco Holdings, a global conglomerate known for its extensive portfolio in video games, amusement parks, and animation. Founded in 1950, Bandai Namco has a rich history of innovation and cultural impact, making it a significant player in the global entertainment industry.

How to land this job

  • Position your resume to emphasize your experience in brand lifecycle management and your ability to unify internal and external stakeholders around clear brand objectives.

  • Highlight your skills in supporting marketing plans, media strategy, promotional events, and licensor relationship management, as well as your project management capabilities and attention to detail.

  • Apply through multiple channels including Bandai Namco Toys & Collectibles America Inc’s corporate careers page and LinkedIn to maximize your application visibility.

  • Connect with employees in the marketing or brand management divisions at Bandai Namco on LinkedIn, initiating conversations by referencing recent product launches or expressing interest in their brand campaigns as ice breakers.

  • Optimize your resume for ATS by including keywords from the job description such as 'brand lifecycle,' 'marketing plan support,' 'media strategy,' 'project management,' 'licensor relationship,' and 'consumer event organization' to ensure it passes initial screenings.

  • Leverage Jennie Johnson's Power Apply feature to automate applying through various platforms, tailor your resume for ATS, and identify LinkedIn contacts to network with, allowing you to focus your time on preparing for interviews and refining your personal brand.

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