Sony Pictures Entertainment

Executive Director, Talent Social Marketing

CULVER CITY, CAPosted 25 days ago

Job summary

  • Job post source

    This job is directly from Sony Pictures Entertainment

  • Job overview

    The Executive Director of Talent Social Marketing at Sony Pictures Entertainment leads strategic talent-led social media campaigns to amplify films globally, working closely with talent and internal teams.

  • Responsibilities and impact

    The role involves managing relationships with talent and their representatives, collaborating on creative social content, facilitating content delivery, coordinating on-set activations, and presenting to internal teams.

  • Compensation and benefits

    The base salary ranges from $150,577 to $195,750, with potential annual incentives and comprehensive benefits.

  • Experience and skills

    Requires 7-10 years of experience in talent relations or digital/social media marketing, strong knowledge of social platforms, excellent communication and negotiation skills, and the ability to manage multiple projects in a fast-paced environment; a bachelor's degree is preferred.

  • Work environment and culture

    Sony Pictures Entertainment values collaboration, professionalism, discretion, and inclusivity, promoting a supportive environment for managing high-profile talent and multiple stakeholders.

  • Company information

    Sony Pictures Entertainment is a major entertainment company focused on film and digital marketing, known for theatrical releases and global campaigns.

  • Team overview

    The role reports to the Vice President of Social Media Marketing and involves close collaboration with digital, social, influencer marketing, publicity, media, and creative content teams.

  • Unique job features

    This role uniquely combines strategic talent social media management with creative content facilitation and on-set activation coordination for high-profile entertainment projects.

Company overview

Sony Pictures Entertainment, Inc. is a subsidiary of Sony Group Corporation, specializing in film, television, and digital content production and distribution. They generate revenue through box office sales, television licensing, streaming services, and home entertainment. Founded in 1987 after Sony acquired Columbia Pictures, the company has a rich history of producing iconic films and TV shows. Key franchises include Spider-Man, Jumanji, and the James Bond series, making it a significant player in the global entertainment industry.

How to land this job

  • Position your resume to underscore your experience managing high-profile talent and their representatives, emphasizing your ability to foster strong professional relationships within the entertainment industry, particularly in film and television.

  • Highlight your deep knowledge of social media platforms like Instagram, TikTok, Twitter, Facebook, YouTube, and Threads, showcasing examples of strategic talent-led campaigns, content facilitation, and creative collaboration that align with marketing goals.

  • Ensure you apply to this role through multiple channels, including Sony Pictures Entertainment's official corporate careers site and professional networks such as LinkedIn, to maximize your visibility and application reach.

  • Connect with current employees in Sony Pictures Entertainment's Global Digital Marketing or Social Media teams on LinkedIn, initiating conversations by referencing recent film campaigns, expressing admiration for their innovative talent social strategies, or asking insightful questions about the role's impact on campaign success.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'talent social marketing,' 'content facilitation,' 'digital marketing,' 'social media campaigns,' 'talent relations,' and 'influencer marketing,' ensuring your resume passes initial screenings effectively.

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