FC Dallas

Frisco Bowl Marketing and Digital Media Internship – Fall 2025

FRISCO, TXPosted 30+ days ago

Job summary

  • Job post source

    This job is directly from FC Dallas

  • Job overview

    The Frisco Bowl Marketing and Digital Media Internship at FC Dallas offers an unpaid opportunity for college students to gain hands-on experience in sports marketing and digital media, supporting the promotion of the Frisco Bowl game.

  • Responsibilities and impact

    The intern will assist with marketing strategies, social media content creation, multimedia projects, sponsor marketing activities, event promotions, and logistics coordination to enhance brand awareness and support the bowl game.

  • Compensation and benefits

    This is an unpaid internship requiring college credit from an accredited university, with flexible hours including some nights and weekends.

  • Experience and skills

    Candidates must be active college students pursuing relevant degrees, proficient in MS Office, Canva, Adobe Photoshop, and social media, with strong communication and multitasking skills.

  • Career development

    The internship provides valuable professional experience in sports marketing and digital media, preparing students for future careers in these industries.

  • Work environment and culture

    The role requires a flexible schedule and the ability to work independently and collaboratively in a dynamic, deadline-driven environment.

  • Company information

    FC Dallas is a professional soccer club involved in organizing the Frisco Bowl, a college football bowl game, providing marketing and event opportunities.

  • Team overview

    The intern reports to the Executive Director and works closely with the Frisco Bowl marketing team to execute promotional activities.

  • Job location and travel

    The internship is based in Frisco, Texas, with some work during nights, weekends, and holidays as required by event schedules.

  • Unique job features

    The internship offers unique exposure to sports event marketing, including multimedia content creation and in-game promotions for a major college football bowl game.

Company overview

FC Dallas is a professional soccer club based in Frisco, Texas, competing in Major League Soccer (MLS). They generate revenue through ticket sales, merchandise, sponsorships, and broadcasting rights. Founded in 1995 as one of the ten charter clubs of MLS, they were originally known as the Dallas Burn before rebranding to FC Dallas in 2005. The team is known for its strong youth academy, which has produced several players for both the MLS and international competitions.

How to land this job

  • Tailor your resume to highlight your experience or coursework related to sports marketing, digital media, social media management, and content creation, emphasizing skills in Adobe Photoshop, Canva, and Microsoft Office Suite.

  • Showcase your ability to manage multiple projects under deadlines, your communication skills, and any experience with marketing campaigns, promotions, or event coordination to align with the internship's hands-on marketing and promotional duties.

  • Apply through multiple platforms including the FC Dallas corporate careers page, LinkedIn, and university internship boards to maximize your chances of getting noticed for the Frisco Bowl internship.

  • Connect on LinkedIn with professionals in FC Dallas's marketing or digital media teams; use ice breakers like commenting on recent Frisco Bowl marketing campaigns or expressing enthusiasm about contributing to sports event promotions.

  • Optimize your resume for ATS by incorporating keywords from the job description such as 'sports marketing,' 'digital media,' 'social media calendar,' 'content creation,' 'Adobe Photoshop,' and 'event coordination' to ensure it passes automated screenings.

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