Job summary
Job post source
This job is directly from Illinois Secretary of State
Job overview
The Social Media Strategist (EA II) at the Illinois Secretary of State's Office manages and supports the office's social media presence to promote programs and initiatives, expanding digital reach and engagement.
Responsibilities and impact
The role involves developing and implementing social media strategies, creating and scheduling content, managing content calendars, overseeing platform-specific content, leading campaigns, analyzing performance metrics, staying updated on trends, collaborating with communications teams, and maintaining brand consistency.
Compensation and benefits
The salary range is expected to be $65,000 to $80,000 annually, commensurate with experience, with benefits detailed at the Illinois state employee benefits website.
Experience and skills
Candidates should have a bachelor's degree or equivalent experience, at least 3 years in social media strategy or digital marketing, strong content creation and platform management skills, proficiency with social media and analytics tools, and strong organizational and analytical abilities.
Work environment and culture
The office values innovation, engagement, and maintaining a consistent authentic voice aligned with public service, with occasional evening or weekend work required.
Company information
The Illinois Secretary of State's Office is a government entity focused on public service and communication of key state programs and initiatives.
Team overview
The candidate will work closely with the Communications and Public Engagement teams to align social media content with broader messaging and campaigns.
Job location and travel
The position is located at 115 S LaSalle St, Chicago, IL, with some occasional evening or weekend work required.
Application process
Applicants must apply online at the Illinois Secretary of State's job portal, may upload resumes or attachments, and preference is given to Illinois residents; contact information for personnel offices is provided for questions.
Unique job features
The role offers the opportunity to work on diverse social media platforms with a focus on innovative, data-driven strategies to engage a broad public audience.
Company overview
The Illinois Secretary of State is a governmental office responsible for a wide range of services including vehicle registration, driver licensing, and maintaining state records. This office generates revenue through fees for these services, such as vehicle titles, driver's licenses, and business registrations. Established in 1818, it has evolved to incorporate modern technology for efficient service delivery and plays a crucial role in the administration of state elections. Understanding its multifaceted operations and historical significance can provide valuable context for potential candidates.
How to land this job
Position your resume to highlight your expertise in developing and executing social media strategies that align with organizational communication goals, focusing on audience engagement and advocacy.
Emphasize your skills in content creation, including writing, editing, and multimedia production, as well as your experience managing content calendars and scheduling posts strategically.
Apply through multiple platforms such as the Illinois Secretary of State's official job portal (https://ilsos.applytojob.gov/apply) and LinkedIn to maximize your application reach and visibility.
Connect with professionals in the Communications division at the Illinois Secretary of State on LinkedIn; use ice breakers like commenting on recent campaigns they launched or asking about innovative social media trends they are currently exploring.
Optimize your resume for ATS by incorporating keywords from the job description such as 'social media strategy,' 'content creation,' 'analytics,' 'platform management,' and specific tools like 'Hootsuite,' 'Adobe Creative Suite,' and 'Google Analytics' to ensure your resume passes initial screenings.
Leverage Jennie Johnson's Power Apply feature to automate applying across multiple channels, tailor your resume with relevant keywords, and identify LinkedIn contacts for networking, allowing you to focus your time on preparing for interviews and refining your personal brand.
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