Job summary
Job post source
This job is from a recruiting firm hiring for a separate company named NMQ Digital, as the posting is by Jobright.ai but the description focuses on NMQ Digital.
Job overview
The Data Analyst (CRM) role at NMQ Digital involves designing data pipelines and analyzing marketing campaign performance to optimize digital marketing strategies for multinational clients.
Responsibilities and impact
The analyst will design integrated data pipelines, analyze email campaign metrics, conduct A/B tests, develop dashboards, collaborate with marketing and sales teams, ensure data quality and compliance, identify customer behavior trends, support segmentation and personalization, assist in retention modeling, provide actionable insights, document processes, and mentor junior analysts.
Experience and skills
Candidates need a bachelor's degree in a relevant field, 2 years of CRM or marketing analytics experience, proficiency with CRM platforms like Salesforce Marketing Cloud, SQL, data visualization tools, and Python or R; familiarity with A/B testing, marketing KPIs, and data privacy regulations is required; an advanced degree is preferred.
Company information
NMQ Digital is a global digital marketing execution services provider, formerly known as IST@ease, supporting multinational companies with digital marketing solutions.
Job location and travel
The position is remote, allowing work from any location.
Company overview
Jobright.ai is a technology company focused on leveraging artificial intelligence to streamline and enhance the job search and recruitment process for both candidates and employers. The company generates revenue primarily through subscription-based services and partnerships with organizations seeking to optimize hiring, offering tools such as AI-powered resume analysis, job matching, and interview preparation. Founded to address inefficiencies in traditional recruitment, Jobright.ai has positioned itself as an innovator in the HR tech space, emphasizing automation and data-driven insights. Notable milestones include the launch of its proprietary AI algorithms and collaborations with major job boards and corporate clients. Candidates should be aware of Jobright.ai’s commitment to ethical AI practices and its rapidly evolving product suite.
How to land this job
Position your resume to emphasize your experience with CRM platforms like Salesforce Marketing Cloud and your ability to integrate marketing data from multiple sources such as Google Analytics.
Highlight your proficiency in SQL, data visualization tools like Tableau or Power BI, and your skills in Python or R for campaign analysis and optimization.
Showcase your understanding of marketing KPIs including open rates, click-through rates, conversion rates, and revenue impact, as well as your experience with A/B testing and segmentation.
Apply through multiple channels including Jobright.ai’s corporate website, LinkedIn job postings, and relevant job boards to maximize your application visibility.
Connect with professionals in the marketing analytics or CRM divisions at Jobright.ai on LinkedIn; use ice breakers like commenting on recent campaigns they launched or asking about their approach to data-driven marketing strategies.
Optimize your resume for ATS by incorporating keywords such as CRM analysis, Salesforce Marketing Cloud, SQL, A/B testing, customer segmentation, and marketing KPIs to ensure it passes initial screenings.
Leverage Jennie Johnson’s Power Apply feature to automate applying through various channels, tailor your resume with the right keywords, and identify LinkedIn contacts to network with, saving you valuable time during your job search.
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