Job summary
Job post source
This job is directly from Acxiom
Job overview
The Director, Health Audience Sciences at Acxiom leads data-driven solutions for life sciences programmatic advertising and social media, impacting healthcare marketing innovation.
Responsibilities and impact
The role involves leading product prototyping, developing and managing healthcare audience segments, analyzing data for insights, supporting product and marketing teams, and ensuring audience solutions align with strategic objectives.
Compensation and benefits
The salary range is $146,500 to $190,500, with pay depending on experience, market, and company factors; no specific benefits mentioned.
Experience and skills
Requires 8+ years in healthcare analytics or related fields, expertise in healthcare data types, advanced quantitative skills, proficiency in analytics tools like SQL and Python, and experience in digital advertisement measurement is a plus.
Company information
Acxiom Health is a business unit focused on transforming healthcare marketing using privacy-first, AI-driven audience solutions with extensive health data.
Unique job features
This role uniquely combines healthcare data analytics with programmatic advertising and social media marketing in a privacy-focused environment.
Company overview
Acxiom is a global leader in data analytics and marketing services, specializing in leveraging data to help businesses understand their customers and create personalized marketing strategies. They generate revenue through data management, customer intelligence, and targeted advertising solutions. Founded in 1969, Acxiom has evolved from a small data processing company into a major player in the data-driven marketing industry, known for its robust data privacy and security measures. The company has a rich history of innovation and strategic acquisitions, which have expanded its capabilities and market reach.
How to land this job
Position your resume to emphasize your advanced healthcare analytics expertise, particularly in audience design, population health solutions, and pharmaceutical or life sciences data applications, aligning closely with Acxiom Health’s focus on precision data and ethical innovation.
Highlight your proficiency with healthcare data types like claims, EHR, and lab data, as well as your skills in statistical modeling, machine learning, and digital advertisement measurement to showcase your ability to support product prototyping and audience portfolio management.
Apply through multiple platforms including Acxiom’s corporate careers page, LinkedIn, and relevant healthcare analytics job boards to maximize your exposure and chances of being noticed for the Director, Health Audience Sciences role.
Connect on LinkedIn with professionals in Acxiom Health’s product and data science divisions, using ice breakers such as commenting on recent innovations in healthcare audience targeting or asking about how the team integrates AI-driven solutions in their campaigns to start meaningful conversations.
Optimize your resume for ATS by incorporating keywords from the job description like 'healthcare analytics,' 'audience segmentation,' 'statistical modeling,' 'machine learning,' 'programmatic advertising,' and 'pharmaceutical marketing' to ensure it passes initial screenings.
Jennie Johnson’s Power Apply feature can automate tailoring your resume with the right keywords, identify multiple application channels, and find LinkedIn contacts in Acxiom Health’s division, allowing you to focus your energy on preparing for interviews and networking effectively.
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