Posted 20 days ago

Company overview

BrewDog is a multinational brewery and pub chain based in Ellon, Scotland, known for its craft beers and innovative brewing techniques. Founded in 2007 by James Watt and Martin Dickie, the company has grown rapidly, expanding its product line to include a variety of beers, spirits, and non-alcoholic beverages. BrewDog generates revenue through direct sales in its bars and online store, as well as through wholesale distribution to retailers and other establishments. Notable for its bold marketing strategies and commitment to sustainability, BrewDog has implemented initiatives like becoming carbon negative and launching the "Equity for Punks" crowdfunding campaign, which has significantly contributed to its growth and community engagement.