BATON ROUGE, LAPosted 20 days ago

Job summary

• Job post source

  This job is directly from Accelerated Academy

• Job overview

  The Digital Marketing Specialist at Accelerated Academy is responsible for scaling paid media campaigns across platforms like Meta, Google, and TikTok to drive performance and growth.

• Responsibilities and impact

  The role involves planning and launching paid campaigns, optimizing creative and bidding strategies, leading A/B testing, collaborating with creative and strategy teams, staying updated on digital media trends, and presenting actionable reports.

• Experience and skills

  Candidates should have 0-2 years of experience managing paid media campaigns on Meta, Google, TikTok, be data-savvy, detail-oriented, creative and strategic, with strong collaborative communication skills.

• Work environment and culture

  Accelerated Academy values passion, growth, empathy, teamwork, and authenticity, fostering a supportive and purpose-driven work environment.

• Company information

  Accelerated Academy is focused on career education with a mission to change lives, emphasizing core values like ownership, growth, empathy, teamwork, and joy in work.

• Job location and travel

  The position offers in-person or hybrid work options depending on experience level.

• Application process

  Applicants are encouraged to apply directly or DM with questions, indicating an open and approachable application process.

• Unique job features

  The role is hands-on and performance-driven, emphasizing testing, optimization, and data impact in digital marketing campaigns.

Company overview

Accelerated Academy is an education technology company focused on providing online learning solutions and academic support for students, particularly in K-12 and test preparation markets. The company generates revenue through subscription-based access to its digital courses, tutoring services, and educational resources, often partnering with schools and districts to expand its reach. Founded by experienced educators and technologists, Accelerated Academy emphasizes adaptive learning, personalized instruction, and measurable outcomes to enhance student achievement. Candidates should be aware of its commitment to leveraging data-driven methodologies and its reputation for innovation in remote and blended learning environments. The company’s growth has been marked by strategic collaborations and a focus on scalable, accessible educational tools.

How to land this job

• Tailor your resume to highlight experience managing paid media campaigns on platforms like Meta Ads Manager, Google Ads, and TikTok, emphasizing your skills in campaign planning, optimization, and A/B testing.

• Showcase your data-driven mindset by detailing your ability to analyze campaign KPIs, optimize bidding strategies, and collaborate cross-functionally with creative and dev teams to align ads with brand messaging and landing pages.

• Apply through multiple channels including Accelerated Academy's corporate careers page and LinkedIn to maximize your application visibility and increase your chances of landing an interview.

• Connect with current Digital Marketing team members or those in related marketing roles at Accelerated Academy on LinkedIn; use ice breakers like commenting on a recent campaign they launched or asking about their favorite platform for paid media optimization to start a conversation.

• Optimize your resume for ATS by incorporating keywords from the job description such as 'paid media campaigns,' 'Meta Ads Manager,' 'Google Ads,' 'TikTok,' 'A/B testing,' 'campaign optimization,' and 'data-driven insights' to ensure your resume passes initial screenings.

• Leverage Jennie Johnson's Power Apply feature to automatically tailor your resume with relevant keywords, identify and apply through multiple job portals, and find LinkedIn connections to network with, allowing you to focus your energy on preparing for interviews and refining your marketing skills.