LOS ANGELES, CAPosted 21 days ago

Job summary

• Job post source

  This job is directly from TikTok

• Job overview

  The Senior Gaming Content Strategist at TikTok LIVE leads content and ecosystem strategy for LIVE Gaming, driving growth and engagement across creators, publishers, and content formats.

• Responsibilities and impact

  The role involves strategic content planning, ecosystem-wide demand and supply analysis, developing scalable content initiatives, measuring content effectiveness, traffic strategy, and cross-functional leadership to support TikTok LIVE Gaming's growth.

• Compensation and benefits

  The position offers a base salary range of $89,000 to $164,000 annually, with potential bonuses and restricted stock units, plus benefits including medical, dental, vision insurance, 401(k) with company match, paid leave, disability coverage, life insurance, and paid holidays and sick days.

• Experience and skills

  Candidates need 5+ years in content strategy or ecosystem development in gaming or livestreaming, strong cross-functional leadership, analytical skills, and experience with creator and publisher ecosystems; mentoring ability is also required.

• Career development

  The role offers mentorship opportunities and cross-functional collaboration that support professional growth and leadership development within TikTok.

• Work environment and culture

  TikTok values creativity, diversity, inclusion, and a collaborative, resilient work environment focused on innovation and impact with a global team.

• Company information

  TikTok is a leading short-form mobile video platform with global offices and a mission to inspire creativity and bring joy worldwide.

• Team overview

  The candidate will join the TikTok LIVE team, working closely with creators, product, marketing, and policy teams to shape the LIVE Gaming ecosystem.

• Job location and travel

  The job is based in Los Angeles with global office presence; remote work options are not specified.

• Unique job features

  This role uniquely combines content strategy with ecosystem-wide leadership in a fast-growing livestream gaming platform, offering impact on global content growth and innovation.

Company overview

TikTok is a social media platform owned by the Chinese company ByteDance, known for its short-form video content that spans various genres including dance, comedy, and education. The platform generates revenue primarily through advertising and in-app purchases, such as virtual coins used to tip content creators. Launched internationally in 2018, TikTok quickly gained popularity, becoming one of the most downloaded apps globally. Candidates should be aware of its rapid growth, controversies regarding data privacy, and its significant influence on digital culture and trends.

How to land this job

• Tailor your resume to highlight your experience in content strategy, especially within gaming or livestreaming platforms, and emphasize your ability to lead cross-functional initiatives that drive measurable platform growth.

• Focus on showcasing your skills in strategic content planning, ecosystem-wide demand and supply analysis, and your expertise in developing scalable content formats and initiatives aligned with business goals.

• Apply through multiple channels including TikTok's official careers page and LinkedIn to maximize your application's visibility and chances of being noticed.

• Connect with current TikTok LIVE or gaming division employees on LinkedIn and start conversations with ice breakers like commenting on recent TikTok LIVE gaming content trends or asking about their experience working on content strategy at TikTok.

• Optimize your resume for ATS by incorporating keywords from the job description such as 'content strategy,' 'creator ecosystem,' 'traffic planning,' 'performance insights,' and 'cross-functional leadership' to ensure it passes automated screenings.

• Consider using Jennie Johnson's Power Apply feature to automate and optimize your application process, including resume tailoring, multi-channel applications, and networking outreach, allowing you to focus more on preparing for interviews and strategy development.