RDA
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Job summary
Company overview
RDA, or Reader's Digest Association, is a global media and direct marketing company known for its flagship publication, Reader's Digest. They generate revenue through magazine subscriptions, book sales, and direct marketing services. Founded in 1922, the company has a rich history of providing condensed versions of articles, stories, and books to a broad audience. Over the years, RDA has expanded its portfolio to include digital media, special interest publications, and lifestyle products, adapting to changing consumer preferences while maintaining a strong brand presence.