Orangetheory Fitness - Maverick Fitness Holdings

Orangetheory Fitness, under Maverick Fitness Holdings, LLC, is a fitness franchise known for its heart rate-based interval training workouts designed to improve cardiovascular health and overall fitness. They generate revenue through membership fees, class packages, and branded merchandise sales. Founded in 2010, Orangetheory has rapidly expanded globally, emphasizing a science-backed approach to fitness and a strong community culture. Candidates should note the company's commitment to innovative fitness technology and its significant growth trajectory in the wellness industry.

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