Job summary
Job post source
This job is directly from Rare Beauty
Job overview
The Assistant Manager of Social Media and Content at Rare Beauty is responsible for managing and creating engaging social media content to drive brand loyalty and growth across multiple platforms.
Responsibilities and impact
The role involves day-to-day management of social media channels, content creation including video production and editing, community management, analytics reporting, collaboration with internal teams and partners, and leading social media campaigns and activations.
Compensation and benefits
Rare Beauty offers best-in-class benefits including 100% company-covered medical premiums, mental health first aid certification, wellness activities, and a quarterly makeup stipend.
Experience and skills
Candidates should have 2-3 years of social media marketing experience, strong knowledge of TikTok and Gen-Z trends, excellent copywriting, photography and videography skills, and proficiency with Adobe Creative Suite and video editing software. Residency near Los Angeles, CA is required.
Work environment and culture
Rare Beauty emphasizes purpose, social impact, self-acceptance, and mental health, fostering a supportive and empowering environment with wellness initiatives.
Company information
Rare Beauty is a brand focused on breaking beauty standards and promoting self-acceptance, based in El Segundo, with a mission to redefine beauty and support mental health.
Team overview
The Assistant Manager reports to the Consumer Marketing Manager and collaborates with marketing, sales, creative teams, and partners like Sephora.
Job location and travel
The position is based in or near Los Angeles, CA, with on-site content capture and event participation required.
Unique job features
The role includes unique opportunities to appear on camera for live social activations and events, and to lead innovative digital content strategies aligned with a socially impactful brand.
Company overview
Rare Beauty is a cosmetics company founded by pop star Selena Gomez in 2020. The company aims to challenge unrealistic standards of perfection in the beauty industry by promoting self-acceptance and individuality. Rare Beauty offers a range of makeup products, including foundations, lipsticks, and blushes, all designed to be inclusive and accessible. The brand is also committed to mental health advocacy, with one percent of all sales going to the Rare Impact Fund to support mental health services.
How to land this job
Position your resume to highlight your hands-on experience with social media marketing, especially your proficiency in managing TikTok, Instagram Stories, and Reels, emphasizing your ability to create culturally relevant and engaging content that aligns with Rare Beauty’s mission of self-acceptance and mental health advocacy.
Focus on showcasing your skills in community management, content creation including videography and photography, and your experience with Adobe Creative Suite and video editing tools like Final Cut Pro, as these are critical for producing and managing content across multiple social platforms.
Apply through multiple channels such as Rare Beauty’s official corporate careers page, LinkedIn job postings, and other reputable job boards to maximize your application visibility and chances of being noticed.
Connect with current Rare Beauty employees in the Consumer Marketing or Social Media teams on LinkedIn, using ice breakers such as complimenting a recent Rare Beauty social campaign, asking about their experience working on TikTok Live activations, or expressing your admiration for Rare Beauty’s mental health initiatives to start meaningful conversations.
Optimize your resume for ATS systems by incorporating keywords from the job description like 'social media marketing,' 'TikTok algorithm,' 'content creation,' 'community management,' 'Adobe Creative Suite,' and 'video editing' to ensure your resume passes initial automated screenings.
Jennie Johnson’s Power Apply feature can automate applying through multiple platforms, tailor your resume with relevant keywords, and identify LinkedIn connections to network with, allowing you to focus your time on preparing for interviews and building relationships within Rare Beauty.
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