New Era Cap

New Era Cap is a leading headwear and apparel company known for its iconic baseball caps, particularly the 59FIFTY fitted cap, which is the official on-field cap for Major League Baseball. Founded in 1920 by Ehrhardt Koch, the company has expanded its product line to include a wide range of sports and lifestyle apparel. New Era makes money through direct-to-consumer sales, wholesale partnerships, and licensing agreements with major sports leagues and entertainment brands. The company has a rich history of innovation in design and manufacturing, maintaining a strong commitment to quality and authenticity.

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